This study aims at investigating the casual relations and structural equation modeling between the supplier competence with purchasing value, buyer satisfaction, switching cost, brand trust, brand loyalty, relationship quality, relationship commitment and transaction performance, in the buyers of Arge Talaei International Company’s Product (Seed Production). The research method employed in this study is based on casual correlation. The statistical population of this study consists of buyer company’s staff of Arge Talaei brand from 7 countries (Asia and Europe), Greece, Turkey, Kazakh, Kyrgyzstan, Iran, Iraq, Emirates from whom 247 were simple randomly selected. In order to collect the data, nine types of questionnaires at the form of 55 items were employed: 1-supplier competence, 2-purchasing value, 3-buyer satisfaction, 4-switching cost, 5-brand trust, 6-brand loyalty, 7-relationship quality, 8-relationship commitment, 9-transaction performance. All of these questionnaires were originally administrated in Korea by Han and Sung in 2008. The results revealed that there is a significant relationship (p<0.01) between supplier competence, purchasing value, buyer satisfaction, brand trust and loyalty, relationship quality, relationship commitment and transaction performance (except switching cost). Furthermore, the results of Sobel T pointed out supplier competence, directly effects on purchasing value, brand trust and loyalty. In addition supplier competence, by purchasing value and brand trust and loyalty, indirectly influence relationship performance (relationship quality, relationship commitment and transaction performance) and switching cost. Also, the results of coefficients b indicated that, brand trust and brand loyalty had more effect on relationship quality.