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Information Journal Paper

Title

AN APPLICATION OF MOBILE COMMERCE IN IRANIAN INSURANCE INDUSTRY

Pages

  47-72

Abstract

 E-commerce is a new information system (IS) which uses mobile devices via wireless to perform a transaction between a merchant service provider for exchange of products or services. A great deal of research has been carried out on technological aspects of MOBILE COMMERCE but limited research has been conducted on the MOBILE COMMERCE strategies and their applications. In this paper, we study the use of MOBILE COMMERCE in the insurance industry in Iran from the perspective of IT professionals and support staffs.Based on our results we found that the MOBILE COMMERCE technology is indeed suitable for insurance industry. Among the three main tasks in insurance, the technology of MOBILE COMMERCE has a great applicability in services after contracts registration followed by new contracts registration and information provision, financial services and tax services.

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  • Cite

    APA: Copy

    MAHDAVI, GHADIR, NOOREDDINI, SEYED SADRODDIN, & BEHRADMEHR, NAFISEH. (2013). AN APPLICATION OF MOBILE COMMERCE IN IRANIAN INSURANCE INDUSTRY. IRANIAN JOURNAL OF INSURANCE RESEARCH (SANAAT-E-BIMEH), 28(3 (111)), 47-72. SID. https://sid.ir/paper/100814/en

    Vancouver: Copy

    MAHDAVI GHADIR, NOOREDDINI SEYED SADRODDIN, BEHRADMEHR NAFISEH. AN APPLICATION OF MOBILE COMMERCE IN IRANIAN INSURANCE INDUSTRY. IRANIAN JOURNAL OF INSURANCE RESEARCH (SANAAT-E-BIMEH)[Internet]. 2013;28(3 (111)):47-72. Available from: https://sid.ir/paper/100814/en

    IEEE: Copy

    GHADIR MAHDAVI, SEYED SADRODDIN NOOREDDINI, and NAFISEH BEHRADMEHR, “AN APPLICATION OF MOBILE COMMERCE IN IRANIAN INSURANCE INDUSTRY,” IRANIAN JOURNAL OF INSURANCE RESEARCH (SANAAT-E-BIMEH), vol. 28, no. 3 (111), pp. 47–72, 2013, [Online]. Available: https://sid.ir/paper/100814/en

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