EVALUATING SERVICE QUALITY METHODS WITH ARTIFICIAL NEURAL NETWORK

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MIRGHAFOURI S.H.A.; TAHERI DEMNEH MOHSEN; ZARE AHMADABADI H.

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Journal: business managment perspective Year:2009 | Volume:8 | Issue:31 Page(s): 63-79

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Information Journal Paper

Title

EVALUATING SERVICE QUALITY METHODS WITH ARTIFICIAL NEURAL NETWORK

Author(s)

MIRGHAFOURI S.H.A. | TAHERI DEMNEH MOHSEN | ZARE AHMADABADI H. | Issue Writer Certificate

Keywords

SERVICE QUALITYQ2

GAP ANALYSIS MODELQ3

ARTIFICIAL NEURAL NETWORKQ2

HOTEL INDUSTRYQ1

CUSTOMER SATISFACTIONQ2

Abstract

Survival and growth of Pioneer service provider organizations is dependent on SERVICE QUALITY monitoring continuously. Customers' feedbacks, as a strategic direction-making, have endogenous effect on their competitive capabilities. In this context, expectation and perception based models have been applied in various service provider organizations broadly. In this article, through nameed in non- linear relationships analysis as mentioned ARTIFICIAL NEURAL NETWORK (ANN), a multi dimensional comparison has performed between some prominent procedures in SERVICE QUALITY monitoring. Results portray SERVICE QUALITY measurement, and CUSTOMER SATISFACTION forecasting would be acceptable when we use weighted SERVQUAL method in other comparisons.

Cites

DESIGNING AN INTEGRATIVE MODEL FOR EVALUATION AND SELECTION OF SIX SIGMA PROJECTS USING ARTIFICIAL NEURAL NETWORKS

References

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APA: Copy

MIRGHAFOURI, S.H.A., TAHERI DEMNEH, MOHSEN, & ZARE AHMADABADI, H.. (2009). EVALUATING SERVICE QUALITY METHODS WITH ARTIFICIAL NEURAL NETWORK. JOURNAL OF BUSINESS MANAGEMENT PERSPECTIVE (MANAGEMENT PERSPECTIVE), 8(31), 63-79. SID. https://sid.ir/paper/115561/en

Vancouver: Copy

MIRGHAFOURI S.H.A., TAHERI DEMNEH MOHSEN, ZARE AHMADABADI H.. EVALUATING SERVICE QUALITY METHODS WITH ARTIFICIAL NEURAL NETWORK. JOURNAL OF BUSINESS MANAGEMENT PERSPECTIVE (MANAGEMENT PERSPECTIVE)[Internet]. 2009;8(31):63-79. Available from: https://sid.ir/paper/115561/en

IEEE: Copy

S.H.A. MIRGHAFOURI, MOHSEN TAHERI DEMNEH, and H. ZARE AHMADABADI, “EVALUATING SERVICE QUALITY METHODS WITH ARTIFICIAL NEURAL NETWORK,” JOURNAL OF BUSINESS MANAGEMENT PERSPECTIVE (MANAGEMENT PERSPECTIVE), vol. 8, no. 31, pp. 63–79, 2009, [Online]. Available: https://sid.ir/paper/115561/en

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