FROM BAZAAR TO MEGAMALL

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AHOUR IRAN; JAJARMI KAZEM; NAZARIAN ASGHAR; MOSHIRI SEYYED RAHIM

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Journal Paper

Paper Information

Journal: ENVIRONMENTAL BASED TERRITORIAL PLANNING (AMAYESH) Year:2013 | Volume:6 | Issue:20 Page(s): 145-176

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Information Journal Paper

Title

FROM BAZAAR TO MEGAMALL

Author(s)

AHOUR IRAN | JAJARMI KAZEM | NAZARIAN ASGHAR | MOSHIRI SEYYED RAHIM | Issue Writer Certificate

Keywords

TRADITIONAL BAZAARQ2

MEGAMALLQ2

RETAIL GEOGRAPHYQ2

SHOPPING AND CONSUMPTIONQ2

LEISURE AND RECREATIONQ2

BUSINESS CENTERSQ2

Abstract

Along the human history, BUSINESS CENTERS have been under many disparities. By the passage of time vast areas of cities land had been devoted to the business use and its physical appearance had appeared as shop, bazaar, passage, department store, etc. A new retail economic geography, with regard to the reuse of spaces in form of MEGAMALLs and the transmission of retail capital, both in the inner cities and in the international setting, giving a special attention to the phenomenon of the reconstruction and change in the retail system has been observed. The theoretical approach to SHOPPING AND CONSUMPTION as a form of leisure, hadled to innovation in the business, service, and recreation spaces, one of which is MEGAMALL. Various studies have shown that MEGAMALLs have been the main business perspectives of many countries in the world and have vital roles in the retail and tourism industry. This paper is a review-descriptive study and it aims to study and identify the MEGAMALLs based on the leisure view of the SHOPPING AND CONSUMPTION. It was concluded that an appropriate integration of physical and functional potentials of Tabriz TRADITIONAL BAZAAR, as a world heritage, in MEGAMALLs can disseminate Tabriz bazaar potentials. It is suggested that creating MEGAMALLs based on these potentials as commercial- recreational, leisure and service centers and poles and a ring communication network in the Tabriz city domaincan reduce the economic and traffic load of bazaar and other problems of the city, specially the city center, and it would maintain the bazaar.

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APA: Copy

AHOUR, IRAN, JAJARMI, KAZEM, NAZARIAN, ASGHAR, & MOSHIRI, SEYYED RAHIM. (2013). FROM BAZAAR TO MEGAMALL. ENVIRONMENTAL BASED TERRITORIAL PLANNING (AMAYESH), 6(20), 145-176. SID. https://sid.ir/paper/130647/en

Vancouver: Copy

AHOUR IRAN, JAJARMI KAZEM, NAZARIAN ASGHAR, MOSHIRI SEYYED RAHIM. FROM BAZAAR TO MEGAMALL. ENVIRONMENTAL BASED TERRITORIAL PLANNING (AMAYESH)[Internet]. 2013;6(20):145-176. Available from: https://sid.ir/paper/130647/en

IEEE: Copy

IRAN AHOUR, KAZEM JAJARMI, ASGHAR NAZARIAN, and SEYYED RAHIM MOSHIRI, “FROM BAZAAR TO MEGAMALL,” ENVIRONMENTAL BASED TERRITORIAL PLANNING (AMAYESH), vol. 6, no. 20, pp. 145–176, 2013, [Online]. Available: https://sid.ir/paper/130647/en

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