Looking at the reasons of New Service Development failure in Iranian Mobile Operators from the perspective of development process

Q: How can I download an article?

To download an article from SID, first log in to the site, search for the article title, and click on the 'Download Article' option.

Q: How can I download an ISI article?

To download an ISI article on SID, enter the keyword or article title in the search bar, view the relevant results, click on the desired article, and select the 'Download Article' option.

Q: How can I access the SID database?

To access the SID database, visit SID.ir, create an account, and log in to access scientific resources.

Q: Is downloading articles from SID free?

Some articles on SID are available for free, while others require payment. Details are specified on the article's page.

Hasani Parsa Majid; ELYASI MEHDI; TABATABAEIAN SEYED HABIBOLAH; HANAFIZADEH PAYAM

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Paper

Paper Information

Journal: JOURNAL OF ENTREPRENEURSHIP DEVELOPMENT Year:2018 | Volume:11 | Issue:3 Page(s): 441-460

Download Full-Text

Persian Verion

View:

512

Download:

Cites:

Information Journal Paper

Title

Looking at the reasons of New Service Development failure in Iranian Mobile Operators from the perspective of development process

Author(s)

Hasani Parsa Majid | ELYASI MEHDI | TABATABAEIAN SEYED HABIBOLAH | HANAFIZADEH PAYAM | Issue Writer Certificate

Keywords

Mobile OperatorsQ1

Process ModelQ1

IranQ2

New Service DevelopmentQ1

Multiple Case StudyQ1

Abstract

Today, with the ever-increasing share of services in the economies of the countries, Innovation in services and New Service Development (NSD) have become crucial for service providers. Investigating the reasons of New Service Development failures in various service sectors, is one of the important topics in this area in the world, especially in Iran. This qualitative research investigates the reasons of New Service Development failures in Iranian Mobile Operators from the perspective of development process with a Multiple Case Study approach. In this study, among the unsuccessful experiences of New Service Development in Iranian Mobile Operators, five cases were selected, investigated and then analyzed through purposive sampling. The findings of the study indicate that, failure to take into account the cultural and social considerations, failure to remember some important steps, failure to perform legal evaluations, failure to observe emerging technologies and services, failure to categorize the steps, failure to consider sufficient and appropriate number of decision making gateways and also, failure to use the parallel patterns in development process are the most significant reasons of service development failure in the case studies. At the end of the article, some preventive recommendations have been made.

Cites

No record.

References

No record.

Cite

Related Journal Papers