THE FACTORS AFFECTING THE FORMATION OF THE DESTINATION IMAGE FROM THE DOMESTIC TOURISTS’ PERSPECTIVE

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MOHAMMADZADEH PARVIZ; PANAHI HOSSEIN; SAMADZAD SAEIDE

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Paper Information

Journal: Tourism Management Studies Year:2018 | Volume:13 | Issue:41 Page(s): 83-107

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Information Journal Paper

Title

THE FACTORS AFFECTING THE FORMATION OF THE DESTINATION IMAGE FROM THE DOMESTIC TOURISTS’ PERSPECTIVE

Author(s)

MOHAMMADZADEH PARVIZ | PANAHI HOSSEIN | SAMADZAD SAEIDE | Issue Writer Certificate

Keywords

DESTINATION IMAGEQ1

TOURISM DEVELOPMENTQ1

STRUCTURAL EQUATION MODELQ1

TABRIZ CITYQ2

Abstract

The purpose of this research is to investigate the key factors affecting the image formation of TABRIZ CITY from the viewpoint of the local tourists who visited Tabriz. The main tool for collecting information is a questionnaire. To this end, 384 questionnaires were distributed by simple random sampling method in summer 2016. For analyzing the data, STRUCTURAL EQUATION MODELing and Friedman rank test were used. The research findings show that the priority of the components forming the image of TABRIZ CITY is urban infrastructure, tourist attractions, events and occasions, and economy and trade respectively. Therefore, as the urban infrastructure is considered the most effective factor in shaping the image of Tabriz, the promotion of infrastructure, standards, and quality of services and tourism facilities should always be considered by officials and urban planners.

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APA: Copy

MOHAMMADZADEH, PARVIZ, PANAHI, HOSSEIN, & SAMADZAD, SAEIDE. (2018). THE FACTORS AFFECTING THE FORMATION OF THE DESTINATION IMAGE FROM THE DOMESTIC TOURISTS’ PERSPECTIVE. TOURISM MANAGEMENT STUDIES (TOURISM STUDIES), 13(41 ), 83-107. SID. https://sid.ir/paper/202653/en

Vancouver: Copy

MOHAMMADZADEH PARVIZ, PANAHI HOSSEIN, SAMADZAD SAEIDE. THE FACTORS AFFECTING THE FORMATION OF THE DESTINATION IMAGE FROM THE DOMESTIC TOURISTS’ PERSPECTIVE. TOURISM MANAGEMENT STUDIES (TOURISM STUDIES)[Internet]. 2018;13(41 ):83-107. Available from: https://sid.ir/paper/202653/en

IEEE: Copy

PARVIZ MOHAMMADZADEH, HOSSEIN PANAHI, and SAEIDE SAMADZAD, “THE FACTORS AFFECTING THE FORMATION OF THE DESTINATION IMAGE FROM THE DOMESTIC TOURISTS’ PERSPECTIVE,” TOURISM MANAGEMENT STUDIES (TOURISM STUDIES), vol. 13, no. 41 , pp. 83–107, 2018, [Online]. Available: https://sid.ir/paper/202653/en

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