EFFECTS OF STRATEGIC VALUES OF E-COMMERCE ON ADOPTING E-COMMERCE IN FOOD INDUSTRY SMES AT QAZVIN

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BADIZADEH ALI; ERSHAD SAHAR

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Journal: JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT Year:2016 | Volume:- | Issue:25 Page(s): 71-78

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Information Journal Paper

Title

EFFECTS OF STRATEGIC VALUES OF E-COMMERCE ON ADOPTING E-COMMERCE IN FOOD INDUSTRY SMES AT QAZVIN

Author(s)

BADIZADEH ALI | ERSHAD SAHAR | Issue Writer Certificate

Keywords

STRATEGYQ2

E-COMMERCEQ2

SMALL AND MEDIUM- SIZE COMPANIESQ2

FOOD INDUSTRYQ1

Abstract

The purpose of this research is to determine the effects of strategic values of E-COMMERCE on adopting E-COMMERCE in Qazvin SMEs, FOOD INDUSTRY. This research, regarding the purpose is applied and regarding the information and data collection method is descriptive- survey, that the need information gathered through library studies by note taking and the need data gathered through fieldwork studies by questionnaire.The statistical populations were the managers of SMALL AND MEDIUM- SIZE COMPANIES of FOOD INDUSTRY, that by using the Morgan table, 194 samples studied through simple random sampling method proportionate to the intra-cluster size. For data analysis, about demographic used the descriptive statistic and about hypothesizes test used the inferential statistic. The results showed, the enterprise support variable with the 0.79 factor has the most effect on strategic values of E-COMMERCE and the perceived usefulness variable with the 0.70 factor has the most effect on E-COMMERCE adoption. In addition, strategic values of E-COMMERCE variable with the 0.87 factor have positive and meaningful effects on its adoption.

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APA: Copy

BADIZADEH, ALI, & ERSHAD, SAHAR. (2016). EFFECTS OF STRATEGIC VALUES OF E-COMMERCE ON ADOPTING E-COMMERCE IN FOOD INDUSTRY SMES AT QAZVIN. JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT, -(25), 71-78. SID. https://sid.ir/paper/205882/en

Vancouver: Copy

BADIZADEH ALI, ERSHAD SAHAR. EFFECTS OF STRATEGIC VALUES OF E-COMMERCE ON ADOPTING E-COMMERCE IN FOOD INDUSTRY SMES AT QAZVIN. JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT[Internet]. 2016;-(25):71-78. Available from: https://sid.ir/paper/205882/en

IEEE: Copy

ALI BADIZADEH, and SAHAR ERSHAD, “EFFECTS OF STRATEGIC VALUES OF E-COMMERCE ON ADOPTING E-COMMERCE IN FOOD INDUSTRY SMES AT QAZVIN,” JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT, vol. -, no. 25, pp. 71–78, 2016, [Online]. Available: https://sid.ir/paper/205882/en

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