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Information Journal Paper

Title

RAMADAN AND ADVERTISING, A SEMIOTIC APPROACH

Pages

  81-90

Abstract

 The SEMIOTIC can produce and interpret the effect of a topic and it will reveal all the angles. The television advertisements with religious seem superficial. This article will provide an opportunity to be recognized and ad content based on its overall structure is designed message. Semprini spot four section: missions, planing, happiness and awareness for the TIME being.Time can show the magnificence of the historic period, be imaginary and promise the bright day in future. Depend on past and vitalize pleasant memories and mention person ability to manage and control matters. We can naturalization these sections and shape original form of religious advertising during RAMADAN. This four section are just introduction, but they play an important role in guiding and organizing promotion. The ad is presented to the audiencelike description, promotion or sentences short story. There are a variety of tricks to draw the viewer to the advertiser. Message sender portray actors, TIME or place with cinematic techniques, and dress his words with emblazoned tropes, rhythmic and melodic arguments or statements.

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  • Cite

    APA: Copy

    SALEH BOLOURDI, ANITA. (2013). RAMADAN AND ADVERTISING, A SEMIOTIC APPROACH. MEDIA STUDIES, 8(22), 81-90. SID. https://sid.ir/paper/211897/en

    Vancouver: Copy

    SALEH BOLOURDI ANITA. RAMADAN AND ADVERTISING, A SEMIOTIC APPROACH. MEDIA STUDIES[Internet]. 2013;8(22):81-90. Available from: https://sid.ir/paper/211897/en

    IEEE: Copy

    ANITA SALEH BOLOURDI, “RAMADAN AND ADVERTISING, A SEMIOTIC APPROACH,” MEDIA STUDIES, vol. 8, no. 22, pp. 81–90, 2013, [Online]. Available: https://sid.ir/paper/211897/en

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