News Stream Management In public relations government agencies

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MOHAMMADI AFSHIN; MOZAFFARI AFSANEH; Kharazi Azar Zahra

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Journal: MEDIA STUDIES Year:2019 | Volume:14 | Issue:1 (44) Page(s): 23-37

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Information Journal Paper

Title

News Stream Management In public relations government agencies

Author(s)

MOHAMMADI AFSHIN | MOZAFFARI AFSANEH | Kharazi Azar Zahra | Issue Writer Certificate

Keywords

news streamingQ1

media organizationQ2

Public RelationsQ2

journalistic templatesQ1

technological changesQ2

Abstract

Today, the importance of the media, including Public Relations, as an organizational media in shaping and guiding public opinion and the flow of political, social, economic events. . . is not about anyone, perhaps until recently, the pivotal role played by Public Relations. It was merely informing of objective and real events. But at present, Public Relations can become the "media organization" of the navigator and streamer in the community by creating conditions for a passive administrative apparatus. The purpose of this research is to investigate the flow of Public Relations news in society with the variables such as the transformation of Public Relations into a media organization, changes in technological developments, the use of expert manpower and the use of journalistic formats. The research is carried out using a survey method. The tool used is a questionnaire. The statistical population of the Public Relations ministries and organizations based in Tehran is 600, and the sample size is 200. The results of the research show that Public Relations can play a more active role in streamlining the news with the technological changes that have been made, the formation of Public Relations with media organizations and the use of journalistic formats.

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APA: Copy

MOHAMMADI, AFSHIN, MOZAFFARI, AFSANEH, & Kharazi Azar, Zahra. (2019). News Stream Management In public relations government agencies. MEDIA STUDIES, 14(1 (44) ), 23-37. SID. https://sid.ir/paper/211903/en

Vancouver: Copy

MOHAMMADI AFSHIN, MOZAFFARI AFSANEH, Kharazi Azar Zahra. News Stream Management In public relations government agencies. MEDIA STUDIES[Internet]. 2019;14(1 (44) ):23-37. Available from: https://sid.ir/paper/211903/en

IEEE: Copy

AFSHIN MOHAMMADI, AFSANEH MOZAFFARI, and Zahra Kharazi Azar, “News Stream Management In public relations government agencies,” MEDIA STUDIES, vol. 14, no. 1 (44) , pp. 23–37, 2019, [Online]. Available: https://sid.ir/paper/211903/en

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