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Title

THE ROLE OF MASS MEDIA ON HIV/AIDS AWARENESS AND PREVENTION AMONG UNIVERSITY STUDENTS

Pages

  119-132

Abstract

 purpose: Widespread and consistent education and inform is the best method to secure the society from the danger of AIDS.As for the importance of MASS MEDIA in our country (Iran), so the main objective of this research is the determination of media's role in education and PREVENTION of AIDS.Method: This study in a descriptive - analytic method was done in 1391, 269 STUDENTS of Islamic Azad University; East Tehran had been participated in this study that was selected by convenience sampling. Data collection tools included 1- Questionnaire about using of the media (including the dimensions of the field: the amount of media attention to the issue of AIDS, the rate of STUDENTS' usage from media programs related to AIDS, the type of media used by the STUDENTS, the type of use of media programs format). 2- Knowledge assessment questionnaires about AIDS (Including aspects such as amount of knowledge toward Pathogen, PREVENTION methods, treatment methods, transmission methods), 3- demographic Questionnaire.The obtained data from research were analyzed using descriptive statistics (frequency, percentage, mean, and standard deviation), Pearson correlation, independent t-test and one-way ANOVA.Results: The results showed about 81.2% of STUDENTS' AWARENESS were average and higher than about AIDS. In The STUDENTS ' view, radio and TV and satellite has had more role and impact from other sources for getting information about AIDS.Programs as documentaries and specialized panel have had more role and effect to gain AWARENESS about AIDS from other sources. Also, STUDENTS who were used Internet and collections of media (radio, television, satellite, school resources, seminars and Persian journals and books) had more knowledge about AIDS than the others.Conclusions: The results show indigence for increasing documentaries especially in TV and encourage youth and STUDENTS to study about AIDS and enhancement specialized forums about it during the whole year, Also it is recommended using of all media tools and all types of media information for increasing of STUDENTS' AWARENESS toward HIV.

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    APA: Copy

    SADEGHI LAVASANINIA, NADER, SEDGHIJALAL, HOMA, & AHMADI, KHODABAKHSH. (2013). THE ROLE OF MASS MEDIA ON HIV/AIDS AWARENESS AND PREVENTION AMONG UNIVERSITY STUDENTS. MEDIA STUDIES, 8(21), 119-132. SID. https://sid.ir/paper/211955/en

    Vancouver: Copy

    SADEGHI LAVASANINIA NADER, SEDGHIJALAL HOMA, AHMADI KHODABAKHSH. THE ROLE OF MASS MEDIA ON HIV/AIDS AWARENESS AND PREVENTION AMONG UNIVERSITY STUDENTS. MEDIA STUDIES[Internet]. 2013;8(21):119-132. Available from: https://sid.ir/paper/211955/en

    IEEE: Copy

    NADER SADEGHI LAVASANINIA, HOMA SEDGHIJALAL, and KHODABAKHSH AHMADI, “THE ROLE OF MASS MEDIA ON HIV/AIDS AWARENESS AND PREVENTION AMONG UNIVERSITY STUDENTS,” MEDIA STUDIES, vol. 8, no. 21, pp. 119–132, 2013, [Online]. Available: https://sid.ir/paper/211955/en

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