Visual Research; Photo-voice, Photo Elicitation; A New Methodology in Organizational Culture Management

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NADERI NAHID

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Journal Paper

Paper Information

Journal: ORGANIZATIONAL CULTURE MANAGEMENT Year:2019 | Volume:16 | Issue:4 Page(s): 973-1000

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Information Journal Paper

Title

Visual Research; Photo-voice, Photo Elicitation; A New Methodology in Organizational Culture Management

Author(s)

NADERI NAHID | Issue Writer Certificate

Keywords

Visual ResearchesQ1

Photo-voiceQ1

Photo-ElicitationQ1

ImagesQ1

Organizational CultureQ2

Abstract

Photo-voice and Photo-Elicitation represent a major field of visual research methodology which has been little employed in the organization and management. So the purpose of this paper is to present Photo-voice and Photo-Elicitation methodologies and their use in the Organizational Culture research. The results showed that photos can provide tangible stimuli for more effectively tapping into tacit and often unconscious information, Images, and metaphors that results in producing different and richer information than other techniques; and may also help to reduce differences in power, class, and knowledge between researcher and researched because these methods have unique potential to empower participants’ involvement in activities related to Organizational Culture management. Also, this paper will explore its theoretical foundation and then critically review the impact of Photo-voice on a variety of changes in societies or organizations. Lastly, this paper will review the planning and implementation process of Photo-voice by qualitative researchers.

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APA: Copy

NADERI, NAHID. (2019). Visual Research; Photo-voice, Photo Elicitation; A New Methodology in Organizational Culture Management. ORGANIZATIONAL CULTURE MANAGEMENT, 16(4 ), 973-1000. SID. https://sid.ir/paper/404524/en

Vancouver: Copy

NADERI NAHID. Visual Research; Photo-voice, Photo Elicitation; A New Methodology in Organizational Culture Management. ORGANIZATIONAL CULTURE MANAGEMENT[Internet]. 2019;16(4 ):973-1000. Available from: https://sid.ir/paper/404524/en

IEEE: Copy

NAHID NADERI, “Visual Research; Photo-voice, Photo Elicitation; A New Methodology in Organizational Culture Management,” ORGANIZATIONAL CULTURE MANAGEMENT, vol. 16, no. 4 , pp. 973–1000, 2019, [Online]. Available: https://sid.ir/paper/404524/en

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