مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Persian Verion
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

video

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

sound

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Persian Version

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

View:

425
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Download:

0
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Cites:

Information Journal Paper

Title

Explanation the Model of Iranian Oil Products Export Performance

Pages

  1-20

Abstract

 Organizations enter to international competitive markets because of different motivations such as: gaining international fame, long-term growth, increasing profitability, taking advantages of economies of scale, maturing domestic market, the intensity of competition in domestic market, governmental rules and regulations; but actually all of the companies aim to export performance improvement. In according to the oil industry situation in Iran's vision, 4th paragraph of general energy policies and, not having a comprehensive model of Iranian oil products export performance, this research could improve and develop this industry in international markets. This research method is phenomenology and statistical society includes export and marketing managers and experts in oil industry. Non-probable sampling and snowball sampling method was used in this research. Regarding this qualitative research, semi-structured depth interview was used to gather information and 7 deep interviews were done regarding to saturated rule. Structure, internal, interpretive and descriptive validity were used in order to Validation; for surveying reliability, revision while coding and surveying by another informed person were used in order to insure correct coding. After open, axial and selective coding and using Atlas. It qualitative software, suggested antecedents of Iranian oil products export performance includes: market orientation, company resources, marketing mix, macro environment and items of Iranian oil products export performance includes: financial performance, customer satisfaction and customer retention. In most of the previous studies have focused on positivism and quantitative research methodology while we used qualitative method in this research.

Cites

  • No record.

    • References

  • No record.

    • Cite

    APA: Copy

    Mahdavi Sabet, Zahra, ABDOLVAND, MOHAMMAD ALI, HEIDARZADEH, KAMBIZ, & KHOUNSIAVASH, MOHSEN. (2022). Explanation the Model of Iranian Oil Products Export Performance. JOURNAL OF MARKETING MANAGEMENT, 16(53 ), 1-20. SID. https://sid.ir/paper/409821/en

    Vancouver: Copy

    Mahdavi Sabet Zahra, ABDOLVAND MOHAMMAD ALI, HEIDARZADEH KAMBIZ, KHOUNSIAVASH MOHSEN. Explanation the Model of Iranian Oil Products Export Performance. JOURNAL OF MARKETING MANAGEMENT[Internet]. 2022;16(53 ):1-20. Available from: https://sid.ir/paper/409821/en

    IEEE: Copy

    Zahra Mahdavi Sabet, MOHAMMAD ALI ABDOLVAND, KAMBIZ HEIDARZADEH, and MOHSEN KHOUNSIAVASH, “Explanation the Model of Iranian Oil Products Export Performance,” JOURNAL OF MARKETING MANAGEMENT, vol. 16, no. 53 , pp. 1–20, 2022, [Online]. Available: https://sid.ir/paper/409821/en

    Related Journal Papers

  • No record.

    • Related Seminar Papers

  • No record.

    • Related Plans

  • No record.

    • Recommended Workshops






    Move to top
    telegram sharing button
    whatsapp sharing button
    linkedin sharing button
    twitter sharing button
    email sharing button
    email sharing button
    email sharing button
    sharethis sharing button