Information Journal Paper
APA:
CopyBUCKLIN, E.R., GUPTA, S., & HAN, S.. (1995). A BRANDS EYE VIEW OF RESPONSE SEGMENTATION IN CONSUMER BRAND CHOICE BEHAVIOR. JOURNAL OF MARKETING RESEARCH, 32(1), 66-74. SID. https://sid.ir/paper/598628/en
Vancouver:
CopyBUCKLIN E.R., GUPTA S., HAN S.. A BRANDS EYE VIEW OF RESPONSE SEGMENTATION IN CONSUMER BRAND CHOICE BEHAVIOR. JOURNAL OF MARKETING RESEARCH[Internet]. 1995;32(1):66-74. Available from: https://sid.ir/paper/598628/en
IEEE:
CopyE.R. BUCKLIN, S. GUPTA, and S. HAN, “A BRANDS EYE VIEW OF RESPONSE SEGMENTATION IN CONSUMER BRAND CHOICE BEHAVIOR,” JOURNAL OF MARKETING RESEARCH, vol. 32, no. 1, pp. 66–74, 1995, [Online]. Available: https://sid.ir/paper/598628/en