Information Journal Paper
APA:
CopyCHEN, QIMEI, & CHEN, H.M.. (2004). EXPLORING THE SUCCESS FACTORS OF ECRM STRATEGIES IN PRACTICE. JOURNAL OF DATABASE MARKETING AND CUSTOMER STRATEGY MANAGEMENT, 11(4), 333-343. SID. https://sid.ir/paper/605493/en
Vancouver:
CopyCHEN QIMEI, CHEN H.M.. EXPLORING THE SUCCESS FACTORS OF ECRM STRATEGIES IN PRACTICE. JOURNAL OF DATABASE MARKETING AND CUSTOMER STRATEGY MANAGEMENT[Internet]. 2004;11(4):333-343. Available from: https://sid.ir/paper/605493/en
IEEE:
CopyQIMEI CHEN, and H.M. CHEN, “EXPLORING THE SUCCESS FACTORS OF ECRM STRATEGIES IN PRACTICE,” JOURNAL OF DATABASE MARKETING AND CUSTOMER STRATEGY MANAGEMENT, vol. 11, no. 4, pp. 333–343, 2004, [Online]. Available: https://sid.ir/paper/605493/en