مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Information Journal Paper

Title

MEASURES OF PERCEIVED INTERACTIVITY: AN EXPLORATION OF COMMUNICATION, USER CONTROL, AND TIME IN SHAPING PERCEPTIONS OF INTERACTIVITY

Pages

  41-54

Keywords

Not Registered.

Abstract

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  • Cite

    APA: Copy

    MCMILLAN, S.J., & HWANG, J.S.. (2002). MEASURES OF PERCEIVED INTERACTIVITY: AN EXPLORATION OF COMMUNICATION, USER CONTROL, AND TIME IN SHAPING PERCEPTIONS OF INTERACTIVITY. JOURNAL OF ADVERTISING, 31(3), 41-54. SID. https://sid.ir/paper/619302/en

    Vancouver: Copy

    MCMILLAN S.J., HWANG J.S.. MEASURES OF PERCEIVED INTERACTIVITY: AN EXPLORATION OF COMMUNICATION, USER CONTROL, AND TIME IN SHAPING PERCEPTIONS OF INTERACTIVITY. JOURNAL OF ADVERTISING[Internet]. 2002;31(3):41-54. Available from: https://sid.ir/paper/619302/en

    IEEE: Copy

    S.J. MCMILLAN, and J.S. HWANG, “MEASURES OF PERCEIVED INTERACTIVITY: AN EXPLORATION OF COMMUNICATION, USER CONTROL, AND TIME IN SHAPING PERCEPTIONS OF INTERACTIVITY,” JOURNAL OF ADVERTISING, vol. 31, no. 3, pp. 41–54, 2002, [Online]. Available: https://sid.ir/paper/619302/en

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