Information Journal Paper
APA:
CopyROKKAN, A.I., HEIDE, J.B., & WATHNE, K.H.. (2003). SPECIFIC INVESTMENTS IN MARKETING RELATIONSHIPS: EXPROPRIATION AND BONDING EFFECTS. JOURNAL OF MARKETING RESEARCH, 40(2), 210-225. SID. https://sid.ir/paper/621755/en
Vancouver:
CopyROKKAN A.I., HEIDE J.B., WATHNE K.H.. SPECIFIC INVESTMENTS IN MARKETING RELATIONSHIPS: EXPROPRIATION AND BONDING EFFECTS. JOURNAL OF MARKETING RESEARCH[Internet]. 2003;40(2):210-225. Available from: https://sid.ir/paper/621755/en
IEEE:
CopyA.I. ROKKAN, J.B. HEIDE, and K.H. WATHNE, “SPECIFIC INVESTMENTS IN MARKETING RELATIONSHIPS: EXPROPRIATION AND BONDING EFFECTS,” JOURNAL OF MARKETING RESEARCH, vol. 40, no. 2, pp. 210–225, 2003, [Online]. Available: https://sid.ir/paper/621755/en