Investigating the relationship between customer focus and asset returns and inventory turnover ratios Companies Listed in Tehran Stock Exchange

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Mosavi SeyyedAlireza

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Journal Paper

Paper Information

Journal: JOURNAL OF MARKETING MANAGEMENT Year:2019 | Volume:14 | Issue:44 Page(s): 25-39

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Information Journal Paper

Title

Investigating the relationship between customer focus and asset returns and inventory turnover ratios Companies Listed in Tehran Stock Exchange

Author(s)

Mosavi SeyyedAlireza | Issue Writer Certificate

Keywords

customer focus

return on assets

turnover ratio

Abstract

The purpose of this study was to investigate the relationship between customer focus and return on assets and turnover ratio of listed companies in Tehran Stock Exchange. The purpose of this study is applied and is descriptive-correlational. The population of the study consisted of listed companies in Tehran Stock Exchange who were active from 2014 to 2016. The sample size was 118 companies in total and 472 companies-year in the time range collected by systematic removal of screening technique. Research data were determined. The tools used in this study are reports published by the Stock Exchange, Exchange Monthly, and Modern Access Software, Desert & Dena and auditing reports, financial statements and the online community of Certified Public Accountants. Pearson's correlation, Pearson correlation and linear regression were analyzed. The results showed that there is a positive significant relationship between customer focus and return on assets at 95% confidence level and also a positive and significant relationship between customer focus and inventory turnover ratio. Finally, both hypotheses were confirmed.

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APA: Copy

Mosavi, SeyyedAlireza. (2019). Investigating the relationship between customer focus and asset returns and inventory turnover ratios Companies Listed in Tehran Stock Exchange. JOURNAL OF MARKETING MANAGEMENT, 14(44 ), 25-39. SID. https://sid.ir/paper/951309/en

Vancouver: Copy

Mosavi SeyyedAlireza. Investigating the relationship between customer focus and asset returns and inventory turnover ratios Companies Listed in Tehran Stock Exchange. JOURNAL OF MARKETING MANAGEMENT[Internet]. 2019;14(44 ):25-39. Available from: https://sid.ir/paper/951309/en

IEEE: Copy

SeyyedAlireza Mosavi, “Investigating the relationship between customer focus and asset returns and inventory turnover ratios Companies Listed in Tehran Stock Exchange,” JOURNAL OF MARKETING MANAGEMENT, vol. 14, no. 44 , pp. 25–39, 2019, [Online]. Available: https://sid.ir/paper/951309/en

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