Easy access to social media enables users to express their opinions and ideology about various topics like news, videos, and personalities freely, without any fear, and often in an offensive manner. It is a vital task to detect comments with offensive language on social media platforms and relies on a complete and comprehensive tagged dataset. Therefore, in this paper, we introduce and make publicly available PerBOLD, a new Persian comment dataset collected from INSTAGRAM as a popular platform among Iranian. We follow a two-level manual annotation process in order to determine whether a comment has offensive language or not and fine-grained tags of different types of offensive language. Furthermore, we present some interesting aspects of data and analysis them.

This study examined the role of INSTAGRAM in developing personal brand, from the perspective of high-consumption Iranian users in 2019. The research method was descriptive-survey and the data was collected by questionnaire. The statistical population included all high-traffic users on INSTAGRAM who have a large number of followers. The sample size was 373 high-consumption INSTAGRAM users who were selected by non-probable snowball sampling method. The theoretical framework in the field of personal brand is based on Jennifer Acker (1997) personal brand model consisting of 5 personality dimensions (honesty, excitement, competence, perfection, and tenacity). Findings showed that the use of INSTAGRAM had a significant effect on personal brand development (in terms of honesty, perfection, competence, excitement, and tenacity). Also, according to the results of multiple regression, from the users' point of view, INSTAGRAM social network among the five dimensions of personal brand, has the highest share in developing the honesty dimension with standardized beta coefficient (0.947) and the lowest share in developing personal brand competency dimension with beta coefficient Standardized (0.411).

Social media has become an integral part of our lives, influencing us in various ways. INSTAGRAM, one of the most popular social media platforms in Iran, frequently features psychological content. When psychological claims are presented to the general public through social media, it is called pop psychology. Despite the widespread dissemination of psychological claims on INSTAGRAM, no studies have examined INSTAGRAM psychologists or their typology; Therefore, this study aimed to identify different types of pop INSTAGRAM psychologists using descriptive criteria. Netnography, a form of ethnography conducted online, primarily involving continuous and in-depth observation, was employed as the research method for this study. Through continuous and in-depth observations, guided by logical principles and scientific evidence, we identified six types of pop INSTAGRAM psychologists: evidence-based psychologists, common sense psychologists, covert pseudoscientific psychologists, overt pseudoscientific psychologists, psychobabble, and mixed-type psychologists. This study demonstrated that pop psychology on INSTAGRAM is not a uniform phenomenon and manifests in various forms; Furthermore, we found that some types of pop psychology claims are more beneficial while others are highly detrimental. Further research could quantitatively validate the proposed typology or engage in deeper analyses of each type, examining both their characteristics and their potential positive and negative consequences.

Objective: In today's media world, INSTAGRAM is one of the media that has made sharing photos and images extremely fun and pleasant, and with it, a new visual communication has been formed. Methods: The purpose of this mixed research is to study the network culture on INSTAGRAM and an attempt has been made to identify the main themes of the network culture on INSTAGRAM, and to quantitatively analyze the prevalence and consequences of these phenomena/categories in the community of Iranian users. Results: The experiences of the participants showed that, in their opinion, INSTAGRAM means more than anything else, the accessibility of other people's images and a new way of seeing and being seen. In his assessment, the effects and consequences of using INSTAGRAM were expressed in dual emotions mixed with positive and negative emotions. Conclutions: According to the findings, the culture that dominates the INSTAGRAM network can be presented in 5 general themes of "illusion of knowledge", "counter-cultural discourse", "networked individualism", "celebrity culture" and "activism/invisible resistance". Based on quantitative analysis, all the mentioned items in the INSTAGRAM space of Iranian users were evaluated above average.

Social media brings the benefit to people to make their voices heard, an opportunity which was not accessible in the past. In this article, we have shown that this opportunity has led to the emergence of feminine religion. Women used to be less able to talk about religion-in terms of preaching, advices, explanations and interpretations-but through these networks they have been able to produce extensive content about their religion and religious beliefs. The feminine religion is not always reflected in the same fashion, of course, but in a spectrum of beliefs among the women active in the social media. We can consider all the contents in this area in one picture and discuss the emergence of a new opportunity in Iranian society based on the commonalities between the contents. We have shown that the expression of women in religious life with the help of new media has put the traditional institution of religion in a new position. In addition to the challenges it has caused, unparalleled opportunities are also created for religion continuation. At the same time, feminine religious expressions have played a role in limiting the spread of anti-religious sentiments and have achieved many of the desired goals of religious intellectuals in practice. This study examines the feminine mediatized religion presented on INSTAGRAM analyzing the discourses in Iranian women's narratives of religion. For this purpose, five INSTAGRAM pages have been examined using the Fairclough discourse analysis method. The results indicate the existence of a feminine religious structure which is characterized by search for oneness, call to life, and production of new teachings in the field of religion.

The increasing use of the INSTAGRAM social network and its impact on communication and interactions has created new opportunities in the use of this network for the representation and social actions of all people, especially celebrities. On the other hand, with the outbreak of the Corona endemic, this communication tool has been used more in order to disseminate information and empathize reduction of the damage of the disease. The current research was conducted with the aim of knowing how Iranian celebrities use the INSTAGRAM social network to raise awareness and health-oriented communication with their audiences in the era of Corona. According to the objectives, the research method is qualitative, after collecting the content of the messages posted in the user accounts of 15 celebrities, the data was analyzed quantitatively and qualitatively. The results of the current research have shown that the five main categories (topics of interest to famous people in representing and sharing with their audience on the INSTAGRAM social network) in order of importance are: following protocols, warning and regretting, informing about the experience of Corona, creating hope and empathy with the medical staff.

Nowadays, social networks such as INSTAGRAM are expanding rapidly, and this expansion of networks has had many consequences. One of the consequences of the INSTAGRAM as a social network is the emergence of micro-celebrities who are trying to gain fame in many ways. This research analyzes the effect of micro-celebrities on the social network and then on the society with a qualitative approach using netnography technique and a thematic analysis. The findings show that micro-celebrities cause many harms in the society, which can have consequences like altering reference groups, promotion of online betting, expansion of sexual stereotypes, expansion of pretentious consumption, isolation of elites, destruction of transcendental social values, expansion of beauty treatment advertisements, expansion Passive leisure and verbal violence pointed out.

The main view of thinkers, with respect to the impact of cyberspace on religion, is that its continuous use would help lead to “, secularization”,of individuals and society. However, it seems that this process, under the influence of some interfering factors, has overturned and, in some cases, even strengthened the religious outlook of some users of the virtual space, a process which we call “, desecularization”, . In this article, the attempt is being made to examine what are the most critical factors that enhance desecularization in social networks, and how desecularized users resist those secularizing effects? This research has been done using a qualitative approach and based on grounded theory as well as the theoretical sampling method. The statistical population was undergraduate students from universities of Tehran who were religious and each of them having about a thousand followers on INSTAGRAM. Finally, 27 of them were interviewed through structured questionnaire. MAXQDA20 software was used to encode and analyze the data which were deduced in three stages of sub-and-main concepts. The 10 categories that were selected include: pre-network context of the individual,scientific protective armor,transnational knowledge,activism power of users,religious lifestyle,reminding and meditating about life's priorities for users,maturity in interactions,internal and external care,intellectual patience and to build a social network with indigenous characteristics. All these aforementioned characteristics are gathered under one title called “, conscious struggle”, .

This article explores the social network INSTAGRAM as a part of neoliberal power technologies. Accordingly, five different readings of INSTAGRAM as a part of the neoliberal organization have been presented. The method of this article is documentary and the study of scientific texts related to the research topic. The findings of this article are based on the views of theorists such as Nick Sernichek, Janis Varoufakis, Byung chul Han, Zygmunt Baumann, Jean Baudrillard,  and etc. The story of five readings: "INSTAGRAM as a space for the accumulation of virtual capital", "INSTAGRAM as a virtual tool", "INSTAGRAM: the crisis of freedom and transparency", "INSTAGRAM: celebrity and self-branding", and "INSTAGRAM is a manifestation of the postmodern state and the fluidity of life". Also, the results of this article show that INSTAGRAM, as an ideological space, seeks to promote neoliberal values and has a structural position in the cultural and economic arena in neoliberal organizations.

the present qualitative research aimed to Investigation and Identification of motivations to join the INSTAGRAM social network. The approach of the present study was qualitative and the research method was virtual ethnography. Semi-structured interviews were used to collect data. After conducting 61 interviews with users of the personal INSTAGRAM page of one of the researchers using theoretical purposive sampling method, theoretical saturation was obtained. The findings showed that the main motivations for INSTAGRAM membership include 7 main motivations: Get information, leisure and entertainment, connection and communication, curiosity, self-expression, emotional discharge and role modeling. Considering the spread of the tendency to INSTAGRAM social network and the effects of this social network on various cultural, social and political aspects in our country and the research vacuum, especially in the form of qualitative plans to identify the motivations for membership in this network in our country, Qualitative can be considered as a new and pioneering research in this field and encourage researchers to pay more attention to this issue and provide a basis for studying this field in future research. According to the results of this research, it can be said that people with different motives are looking to join and use INSTAGRAM social networks. People's motivation to join the INSTAGRAM social network is not one-dimensional, but has a multidimensional and multiple nature and can vary from person to person and from culture to culture.