Exploring the Components of the Presentational Variable In Relation To Culture and Architecture (Based On the Opinions of Critical and Non-Critical Thinkers)

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Nouraie Somayeh; FARKISCH HERO; Mirza Koochak Khoshnevis Ahmad; Taji Mohammad; MORADINASAB HOSEIN

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Journal: HOVIATESHAHR Year:2021 | Volume:15 | Issue:46 Page(s): 59-68

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Title

Exploring the Components of the Presentational Variable In Relation To Culture and Architecture (Based On the Opinions of Critical and Non-Critical Thinkers)

Author(s)

Keywords

The Presentational variable

Cultural

Architectural

Critical

Non-critical

Abstract

Today’ s chaotic and dis turbed changes in the field of architecture in Iran have more dependent variables on Cultural elements and sociology, rather than from aes thetics or necessity-based requirements of Architectural engineering. In this paper, the relation between the form of the house and architecture with the elements of sociological and Cultural is examined. One of the factors that affect the Cultural-social aspects of the architecture is the "presentational" variable that is facing a lack of Cultural considerations in our country. For the firs t time, The Presentational variable entitled as "Dramatic Cultural" in 1959 AD was the use of the concept of the show as a metaphor of Cultural demons trations in societies. This issue in architecture, as part of material culture, defines architecture in relation to another, which reflects a wide range of meanings that are dependent on its supporting philosophy of thought. However, it covers that part of the Architectural necessities that are not actually generated by the user themselves, but in response to the other, the user either requires or has to respond to the architecture. Therefore, unders tanding the relation of The Presentational variable with architecture is part of the unders tanding of the relation of culture and architecture. Nowadays, the dramatic architecture in society as a public affair is a barrier to policy-making with a Cultural challenge in the field of architecture. From the point of view of Culturalism, presentational variable has associated with Cultural while culture affected from time and field, can be derived from each of the Cultural layers or areas; ideological culture (Culture of specialis t forces, books and articles), cus tom culture (Common culture), elite culture (Imported culture) or foreign culture (Religion and Nationality). The purpose of this research is to identify the various components of The Presentational variable in relation to culture and architecture. The research method in this s tudy is an analytical-interpretative one. At firs t, the concepts of The Presentational variable are extracted from the texts and views of the relevant scholars (influenced by the views of the thinkers of the Critical and unCritical pole), and then the components of The Presentational variable are presented in the form of a conceptual model, and finally, in a comparative view, it has been discussed and concluded. The results of the research show that The Presentational variable is related to today’ s Cultural view, due to the "loyalty" affected by "the deepening growth of the media". On the one hand, as a reality based on power, wealth, media, and modern technologies, imposes a dis tinction on society. On the other hand, this issue contras ts with the traditions and cus toms of our society, such as simple life. The evidence available in the architecture of today's Iranian society, shows that The Presentational variable in architecture follows popular culture more than any other culture. Of course, proving this claim can be a ques tion for future research. In conclusion, it is certain that architecture derived from cus tomary culture was inadequate in terms of value, and in today's Iranian society, art and architecture should be supported by elite and ideal cultures.

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APA: Copy

Nouraie, Somayeh, FARKISCH, HERO, Mirza Koochak Khoshnevis, Ahmad, Taji, Mohammad, & MORADINASAB, HOSEIN. (2021). Exploring the Components of the Presentational Variable In Relation To Culture and Architecture (Based On the Opinions of Critical and Non-Critical Thinkers). HOVIATESHAHR, 15(46 ), 59-68. SID. https://sid.ir/paper/950838/en

Vancouver: Copy

Nouraie Somayeh, FARKISCH HERO, Mirza Koochak Khoshnevis Ahmad, Taji Mohammad, MORADINASAB HOSEIN. Exploring the Components of the Presentational Variable In Relation To Culture and Architecture (Based On the Opinions of Critical and Non-Critical Thinkers). HOVIATESHAHR[Internet]. 2021;15(46 ):59-68. Available from: https://sid.ir/paper/950838/en

IEEE: Copy

Somayeh Nouraie, HERO FARKISCH, Ahmad Mirza Koochak Khoshnevis, Mohammad Taji, and HOSEIN MORADINASAB, “Exploring the Components of the Presentational Variable In Relation To Culture and Architecture (Based On the Opinions of Critical and Non-Critical Thinkers),” HOVIATESHAHR, vol. 15, no. 46 , pp. 59–68, 2021, [Online]. Available: https://sid.ir/paper/950838/en

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