Because Maragheh City has good tourism potential, perfect planning can be done to achieve sustainable tourism by identifying tourism advantages and limitations. Due to its high job-creation potential, sustainable tourism can alleviate the unemployment rate among young people. For this purpose, the classic Delphi method was used to examine strengths and weaknesses, opportunities, and threats existing in tourism of Maragheh City based on comments given by city tourism experts (N=30). According to the results of a SWOT analysis using a matrix table of analyzing priority, importance, and consensus indices, precious historical and ancient monuments in Maragheh and its strong potential for tourism investment are the most substantial strengths of this area, while cultural traditions and rituals are considered as the least important factors in developing tourism of Maragheh region. Moreover, the element of improper element of environmental infrastructures and the lack of a large number of tourists are the most significant weaknesses, while the location of the county in the route of Western Azerbaijan and Kurdistan from the west to the center direction of the country and vice versa is the least important weakness in tourism development. In addition, this city's rich background and history are the best tourist attraction opportunity. According to strategies proposed for tourism in Maragheh County, competitive/offensive strategy (SO) can be more emphasized because the natural position of the county and development of ecotourism and Geotourism, and numerous registered historical monuments and monuments in the county indicate that this strategy can be more considered. However, this natural position and or potential available in sports infrastructures for holding matches point that diversification strategy (ST) can also be taken into account.

مناطق آزاد از ابزارهای دولت ها برای تحقق راهبرد برونگرا در پارادایم جهانی شدن، از اصلیترین کانونهای توجه سرمایه گذاران محسوب میشود که از بدو تشکیل زمین مهمترین عامل در بین دیگر عوامل تولید مورد توجه می باشد و آنچه بعد از سپری شدن چندین دهه از تشکیل مناطق آزاد لازمه تغییر است تغییر رویکرد در برنامه ریزی در این نواحی لازم می باشد در پژوهش با رویکرد آینده نگاری به شناسایی مهمترین عوامل مؤثر، میزان و چگونگی تأثیرگذاری این عوامل بر یکدیگر و بر وضعیت آینده توسعه فضایی منطقه آزاد ارس می پردازد که در واقع زمینه تدوین سناریوها در مراحل بعدی و همچنین تدوین راهبردها، برنامه ریزی و سیاستگذاری برای رسیدن به سناریوهای مطلوب را فراهم میکند که از روش های دلفی و تحلیل اثرات متقاطع و نرم افزار میک مک به شناخت پیشران ها پرداخته است و از لحاظ روش توصیفی – تبینی و نتایج، کاربردی است در مرحله اول، 51 متغیر در قالب 4 عامل (اقتصادی، سیاسی و نهادی، اجتماعی و گردشگری و کالبدی و محیطی) ، شناسایی و از میان عوامل میزان تأثیرگذاری بر یکدیگر و بر آینده با روشهای مستقیم و غیرمستقیم، 13عامل کلیدی، جذب سرمایه، تحریم های بین المللی، توسعه دشت های کشاورزی و گلخانه ای، توسعه بخش صنعت، صادرات، قیمت زمین، توسعه شهری و روستایی، روابط دیپلماتیک با کشورهای حوزه قفقاز، رقابت منطقه ای با سایر مناطق آزاد، زیرساخت های گردشگری، رونق تجارت، تسهیل در واردات و مناقشه قره باغ و روند صلح، انتخاب، که بیشترین نقش را در توسعه فضایی آینده منطقه آزاد ارس، ایفا می نماید.

Searching in family roots and traveling to discover genealogy with a leisure motivation is called tourism, which can not only create opportunities to introduce and preserve family heritage, but also diversify the tourism market. The present study pursued the following 3 objectives: 1) identification of the potentials of Isfahan City for promoting ancestral tourism, 2) introduction of suitable travel packages of ancestral tourism in Isfahan Province, and 3) identification of appropriate strategies for promoting ancestral tourism. This research was of an exploratory type with qualitative method associated with thematic analysis. The statistical population of the study consisted of the experts in the fields of history, tourism, and culture. The findings of this research illustrated that Isfahan City had the potential of promoting ancestral tourism due to the presence of famous families, who had migrated to this city throughout history, families, who were known for their professions, royal families, neighborhoods called other cities in Isfahan, , and immigrants and refugees throughout the history, as well as different past divisions of the country. In addition, the incoming and outgoing travelers and city tour packages could be introduced as the revenue-generating opportunities in the ancestral tourism sector in this province. Lastly, the 4 strategies of market penetration, product development, horizontal integration, and collaboration could be introduced as suitable strategies for the prosperity of ancestral tourism in Isfahan City.