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مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Issue Information

JOURNAL OF MARKETING MANAGEMENT
Year:2002 | Volume:18 | Issue:1-2|Papers Count:1

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Year

Volume(Issue)

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Journal Article

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فارسی Version

Title:

CONSUMER-BASED BRAND EQUITY: DEVELOPMENT AND VALIDATION OF A MEASUREMENT INSTRUMENT

Author(s):

VAZQUEZ R. | DEL RIO A.B. | IGLESIAS V.

Journal:

JOURNAL OF MARKETING MANAGEMENT

Issue Info:

Year:
2002
Volume:
18
Issue:
1-2
Pages:
27-49

Keywords:

Abstract:

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Scientific Information Database

ISSN: 2588-4824

Journal Issue Information

JOURNAL OF MARKETING MANAGEMENT Year:2002 | Volume:18 | Issue:1-2|Papers Count:1

JOURNAL OF MARKETING MANAGEMENT
Year:2002 | Volume:18 | Issue:1-2|Papers Count:1