Water scarcity has become one of the important global challenges. The importance of water supply and demand management solutions is increasing every day. The present study was done using the SWOT analysis method for strategic analyzing water productivity and for providing water supply and demand management solutions in the Qazvin irrigation network. Data were collected through documentary-based research, metaanalysis, and field visits. The statistical population included water experts in Qazvin province and the sampling method was purposive sampling. In data analysis, the mean index, standard deviation index, Kolmogorov and Smirnov tests, one-sample t-test, and one-sample sign-test were used. 13 strengths, 21 weaknesses, 17 opportunities, and 9 threats were identified. The overall average strengths, weaknesses, opportunities, and threats were 3. 44±, 0. 86, 3. 80±, 0. 80, 3. 00±, 0. 83, and 4. 08±, 0. 86, respectively (out of a total score of 5). Overall feasibility for the strategies in terms of financial, institutional and organizational, social, environmental, and technical dimensions was 5. 29, 4. 64, 5. 47, 8. 77, and 7. 60, respectively (out of a total score of 10). The main bottlenecks of water productivity improvement are institutional, financial, and social fields. In this research, 31 initiation, mediation, and termination strategies were presented in the form of a strategic route map for improving water productivity.