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Information Journal Paper

Title

MAKING OPTIMAL DECISIONS OF ASSEMBLY PRODUCTS IN SUPPLY CHAIN

Pages

  1-7

Abstract

 The strategic pricing decisions of ASSEMBLY PRODUCTS in ASSEMBLY PRODUCTS supply chain are studied in this paper. Firstly, a two-stage ASSEMBLY PRODUCTS supply chain model is developed. By building Nash game model, the NASH EQUILIBRIUM solution of pricing strategy of supplier and assemblers is obtained. Next, a union decision model is built to analyze the optimal combination pricing strategy of ASSEMBLY PRODUCTS, and the relationship between the optimal strategies is established. The law of the changing in combination pricing strategy, assemblers’ profits and supplier’s profit along with the variety of some characteristics has been investigated by using numerical simulation. The results are consistent with economics principles.

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  • Cite

    APA: Copy

    LUO, YONG, & CHEN, SHUWEI. (2011). MAKING OPTIMAL DECISIONS OF ASSEMBLY PRODUCTS IN SUPPLY CHAIN. JOURNAL OF OPTIMIZATION IN INDUSTRIAL ENGINEERING (JOURNAL OF INDUSTRIAL ENGINEERING), 4(2 (8)), 1-7. SID. https://sid.ir/paper/625679/en

    Vancouver: Copy

    LUO YONG, CHEN SHUWEI. MAKING OPTIMAL DECISIONS OF ASSEMBLY PRODUCTS IN SUPPLY CHAIN. JOURNAL OF OPTIMIZATION IN INDUSTRIAL ENGINEERING (JOURNAL OF INDUSTRIAL ENGINEERING)[Internet]. 2011;4(2 (8)):1-7. Available from: https://sid.ir/paper/625679/en

    IEEE: Copy

    YONG LUO, and SHUWEI CHEN, “MAKING OPTIMAL DECISIONS OF ASSEMBLY PRODUCTS IN SUPPLY CHAIN,” JOURNAL OF OPTIMIZATION IN INDUSTRIAL ENGINEERING (JOURNAL OF INDUSTRIAL ENGINEERING), vol. 4, no. 2 (8), pp. 1–7, 2011, [Online]. Available: https://sid.ir/paper/625679/en

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