Providing a model for evaluating native electronic content in Iran based on value chain

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MIRSAEEDGHAZI TAHEREH; SADEGHI MASOUMEH; FARZANEH MANDANA; Babazadeh Sogol; kharat Mahmood; DASTRANJ NASRIN; moghaddami homeira; ELYASI BEHROOZ

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Journal: IRANIAN COMMUNICATION AND INFORMATION TECHNOLOGY Year:2022 | Volume:13 | Issue:49-50 Page(s): 13-38

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Title

Providing a model for evaluating native electronic content in Iran based on value chain

Author(s)

Keywords

Native e-Content Evaluation Model

Value Chain

Evaluation Indicators

Executive Model

Main Roles

Support Roles

Abstract

The field of electronic content is one of the most influential pillars of digital transformation. For proper planning to develop or modify the process of social, economic and cultural influences in the digital transformation trend, it is necessary to provide a proper assessment of the position of electronic content and its status. Considering the various components of electronic content and also the areas affected by it, determining the status of native electronic content in the country requires having a suitable model to cover all dimensions and thus its evaluation. The purpose of this paper is to present an appropriate and local model to assess the electronic content in the country in terms of setting up programs and policies in this area, the effectiveness of the indices offered in the proposed model for different actors and stakeholders could be traceable based on the Value Chain. In this paper, with regard to the importance of explaining the basic concepts of electronic content, as well as review of upstream documents and existing policies, the focus group research method has been used to determine the model elements and indices of different parts of Value Chain. To evaluate the proposed model, we use field analytical methods and questionnaire patterns. The proposed model and its implementation procedure allow legislators and policy makers in the field of native electronic content to assess the status of electronic content in the country and improve it based on the different roles of actors and each of. the content areas.

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APA: Copy

MIRSAEEDGHAZI, TAHEREH, SADEGHI, MASOUMEH, FARZANEH, MANDANA, Babazadeh, Sogol, kharat, Mahmood, DASTRANJ, NASRIN, moghaddami, homeira, & ELYASI, BEHROOZ. (2022). Providing a model for evaluating native electronic content in Iran based on value chain. IRANIAN COMMUNICATION AND INFORMATION TECHNOLOGY, 13(49-50 ), 13-38. SID. https://sid.ir/paper/951565/en

Vancouver: Copy

MIRSAEEDGHAZI TAHEREH, SADEGHI MASOUMEH, FARZANEH MANDANA, Babazadeh Sogol, kharat Mahmood, DASTRANJ NASRIN, moghaddami homeira, ELYASI BEHROOZ. Providing a model for evaluating native electronic content in Iran based on value chain. IRANIAN COMMUNICATION AND INFORMATION TECHNOLOGY[Internet]. 2022;13(49-50 ):13-38. Available from: https://sid.ir/paper/951565/en

IEEE: Copy

TAHEREH MIRSAEEDGHAZI, MASOUMEH SADEGHI, MANDANA FARZANEH, Sogol Babazadeh, Mahmood kharat, NASRIN DASTRANJ, homeira moghaddami, and BEHROOZ ELYASI, “Providing a model for evaluating native electronic content in Iran based on value chain,” IRANIAN COMMUNICATION AND INFORMATION TECHNOLOGY, vol. 13, no. 49-50 , pp. 13–38, 2022, [Online]. Available: https://sid.ir/paper/951565/en

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