In tourism natural attractions have gotten double value in tourism. In this case, one kind is “Ecotourism” or natural tourism. This industry plays a key role in driving cultural, economic and social objectives of countries.Unfortunately, despite geographical position and climate variety in Iran, the country maintains a low share in this prosperous market.The role of forms and processes of climate in developing tourism, especially geomorphic in dry region, have not considerably regarded.Kashan, has historical and ancient works and have gotten very beautiful landscapes of deserts formation (including different forms of wind erosion), ghanats and regional virgin desert, flora and fon, beautiful and full of stars sky in desert.It has been tried to study and introduce Ecotourism attractions of kashan and geomorphic phenomona of the region which can interplay in developing tourism and Ecotourism and were identified the tourism region by using makhdoum`s model & GIS soft studied using these potentials to develop the region and nation.

Responsible Ecotourism is a form of tourism which is based on the principles of ‎Sustainable development and can be viable over time. Sustainable Ecotourism ‎depends on nature conservation. There should be a symbiotic relationship between ‎Ecotourism and environment, in which both derive benefits in a lengthy period of ‎time. Although Ecotourism is a relatively young industry, there are many cases of ‎violating the environment. The main cause of these problems is that the principles of ‎financial management are not incorporated into the practice of Ecotourism. ‎Developing new managerial strategies, paying attention to the carrying capacity of ‎natural environment, educating people and promoting their ecological understanding, ‎increasing people participation in the Ecotourism projects, and allocating some of the ‎Ecotourism revenues for the protection of nature, are recommended in this article‏.‏

Ecotourism is a new trend in tourism industry. Beautiful landscape and natural views are the focal points and tourist-attraction points of this tourism. Thus, it is necessary to consider the importance of its role in environmental preservation to achieve a sustainable development. Although, the relative importance of Ecotourism is still lower than collective or traditional tourism, it is gaining an increasing validity and reliability in some countries. Ecotourists travel to natural and genuine parts of earth and gain valuable experiences for their own motifs. They join to nature preservation and friends groups after getting insight on cultural-environmental aspects of the nature of each region and country. The certain fact is that tourism activities influence environment and to prevent or control negative effects on environment. The policy makers and planners should predict basic needs of tourists on one hand and think of the positive and negative effects of tourism on the other hand, when preparing detailed and comprehensive plans.After long years of makind's life in earth, the natural landscapes and sceneries are exposed to the dangers and risks resulted from human activities. To confront this increasing risk and danger, an urgent need is felt in global level to make people aware of the importance of preserving natural resources as a critical issue and to start a new movement to obtain active participation of people, particularly local people of any region to preserve natural resources and landscapes and present it as a tourist goods. The World Tourism Organization; too, recognizes sustainable development as an activity that not only preserves natural and cultural resources, but also increases the capacity to create job and earn income.

The purpose of this paper is studying the development of Ecotourism, and its role in the development of Ecotourism attractions in the city of Aran and Bidgol. The research methodology is descriptive-analytical. The population under study included 65 xperts, professionals, and professors in the field of Ecotourism in Aran and Bidgol. The sample was selected based on judgmental sampling and is consist of 65 experts. The research gathering tool is a questionnaire designed with 12 questions in the field of Ecotourism, creativity with 13 questions and development of Ecotourism places with 21 questions. To analyze the data, structural equation analysis with AMOS software was used. The results indicate that Ecotourism has influenced the development of Aran and Bidgol locomotion sites with a mediating role of creativity, such that Ecotourism has an effect on Ecotourism sites with path coefficient of 0/55 and T 3/91, Ecotourism on creativity with coefficient Pathway 0/32 and T 2/65 value, creativity affected Ecotourism sites with path coefficient 0/61 and T value 2/32. Thus, Ecotourism has been able, through creativity, to improve the development status of Ecotourism sites, with a path coefficient of (0/61) indicating that Ecotourism's direct relation to Ecotourism sites has a coefficient of 0/32.