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DEVELOPING A SCALE FOR STAKEHOLDER ORIENTATION
YAU H.M. | CHOW P.M. | SIN LEO Y.M.
EUROPEAN JOURNAL OF MARKETING
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View 107
PERCEIVED RELATIONSHIP QUALITY AND POST-PURCHASE PERCEIVED VALUE: AN INTEGRATIVE FRAMEWORK
MOLINER MIGUEL A. | SANCHEZ JAVIER | RODRIGUEZ ROSA M. | CALLARISA LUIS
View 109
CONCEPTUALIZING WORD-OF-MOUTH ACTIVITY, TRIGGERS AND CONDITIONS: AN EXPLORATORY STUDY
MAZZAROL T.C. | SWEENEY J. | SOUTAR G.N.
View 153