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مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources
Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    1-17
Measures: 
  • Citations: 

    0
  • Views: 

    265
  • Downloads: 

    0
Abstract: 

The purpose of this study is to provide a model for the market for the sale of new goods using the one-to-one marketing method. Since in applied research, the main goal is not only scientific discovery, but also to test and study the application of knowledge, so the method of this research is applied in terms of purpose and has been done by exploratory method. The data collection method is mixed (quantitative and qualitative) and the data collection tool is interviews with experts by conducting specialized interviews in Delphi method and a questionnaire. Therefore, 375 people from the market of selling new goods by one-to-one marketing method (in the quantitative section) and 17 experts and specialists in this field (in the qualitative section) participated in this research. The collected data were analyzed by descriptive and inferential methods through SPSS 16 and Smart PLS software. After conducting research, the results showed that: systematicity, technology orientation, design orientation, market orientation, resource use, the basis of efforts for new goods, conceptualization of new goods, and finally new product management,Under the heading of market components of selling new goods by one-to-one marketing method,Approved. Model fit tests showed the validity of the model.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    18-30
Measures: 
  • Citations: 

    0
  • Views: 

    145
  • Downloads: 

    0
Abstract: 

Identification of the driving forces behind the future of the book publishing industry in Iran. The present study identified the most important factors affecting the future of the book publishing industry in Iran using the future studies approach. This was an applied study employing a combination of qualitative and quantitative methods. Participants were 16 experts specialized in the publishing domain and achieved consensus over the 24 identified driving forces during two courses of implementation of the Delphi technique. The key future driving forces of the publishing industry in Iran were classified into six categories, with economic sanctions and the information and communication technology ranking the highest in terms of importance. Identification of the driving forces behind the future of the book publishing industry in Iran. The present study identified the most important factors affecting the future of the book publishing industry in Iran using the future studies approach. This was an applied study employing a combination of qualitative and quantitative methods. Participants were 16 experts specialized in the publishing domain and achieved consensus over the 24 identified driving forces during two courses of implementation of the Delphi technique. The key future driving forces of the publishing industry in Iran were classified into six categories, with economic sanctions and the information and communication technology ranking the highest in terms of importance.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    30-44
Measures: 
  • Citations: 

    0
  • Views: 

    101
  • Downloads: 

    0
Abstract: 

In recent years, with the crystallization of a knowledge-based economy, the birth of student companies for the synergy between science and wealth, the development of high-value new technologies and its commercialization in the direction of the growth of the growing economy. It had it. The achievement of the goals set for the knowledge society companies will not be achieved except by designing and implementing long-term and effective strategies. Accordingly, the purpose of this research is to identify the future strategies of commercialization of modern technologies in start-up knowledge-based companies and their ranking based on descriptive-exploratory studies and applied approach. The statistical population of the study consists of academic experts and knowledge managers active in the emerging technology companies in the field of information technology. The statistical sample was selected through a purposeful judiciary method of 15 people. Data collection was done using library and field methods (semi-structured interview with experts and expert questionnaire). To analyze the data in the qualitative stage, the method of the topic analysis and in the quantitative phase, a multi-criteria decision making approach is used with the method of gray number theory. Finally, the results of the topic analysis led to identifying five main strategies and 16 sub-strategies, and based on quantitative results, the priority of commercialization strategies included effective management of intellectual property rights, improving the relationship of knowledge-based enterprises with industry, reforming the management system in companies Nurture, culture, and increase the effectiveness of the role of sovereignty of the state.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    45-57
Measures: 
  • Citations: 

    0
  • Views: 

    91
  • Downloads: 

    0
Abstract: 

This research was conducted with the aim of analyzing the formation of ground warfare in the future in the problem of the tallest region of the Islamic Republic of Iran. In this regard, a special meeting of 38 ground-based field professors grouped in 11 expert groups was held and an interview was held with them. The results were then returned to the experts and re-approved. Then, using qualitative analysis method, data analysis was performed and the most problematic region of the country was identified for possible future ground warfare in the east and south east of the country. There are also trends in the formation of such a war in the region, the increasing presence of supranational powers including the United States and NATO, the intensification of the movements of the Zionist regime and Saudi Arabia in Balochistan, Pakistan and Iran, the re-formation of fake identity groups in Afghanistan, and North of Pakistan and increasing unreliability of the central government and excessive ethnicity in the border provinces of Iran, and key actors include the transatlantic forces of the United States, NATO and the Zionist regime, and Saudi Arabia, Turkey, ISIS and new forms of fake identity groups, hypocrites and Pakistani-Taliban Balochistan Independence Groups and local terrorists RAdykalysm are ethnic and Wahhabism.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    58-73
Measures: 
  • Citations: 

    0
  • Views: 

    186
  • Downloads: 

    0
Abstract: 

Background: Supply chain sustainability has become one of the most important issues in today's business environment and plays a very important role in increasing competitiveness. Improving sustainability in supply chains is one of the strategic objectives in the current business. Therefore, it is essential to assess the sustainability performance of the newly implemented management strategies. Objective: The purpose of this paper is to provide a model for assessing the sustainability performance of LARG supply chain management practices in the automotive supply chain using the dynamics system. Methods: first, LARG supply chain management practices were identified by reviewing the literature and interviewing industry experts and were prioritized using fuzzy DEMATEL and fuzzy analysis network process and were presented as an integrated approach to LARG supply chain management practices. Finally, the dynamic system has been used to assess the dynamics of LARG supply chain management practices and their impact on sustainable performance in the supply chain. Results: The research findings show that the scenarios of improvement in in the implementation of total quality management (TQM) and just in time (JIT) lead to a more sustainable supply chain. The results of these scenarios show sustainability improvement in the supply chain. Conclusion: The results show that lean strategy is a very important for achieving sustainability in the supply chain. The proposed model helps industry managers and decision makers to identify the results achieved from implementing LARG supply chain management practices and improving effective practices on sustainability in the supply chain by adopting policies.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    74-89
Measures: 
  • Citations: 

    0
  • Views: 

    404
  • Downloads: 

    0
Abstract: 

Drug policy-making requires proper estimates of drug-related trends. This reveals the necessity of paying attention to future research in this field. In this regard, the present study seeks to investigate the future of the approaches of the Police against Drugs in Khorasan Razavi province. This research is a mixed research of documentary and survey method. Library studies and questionnaires and Delphi techniques were used to collect the data. The statistical population of the present study is all managers, deputies, senior experts and experts of police in Khorasan Razavi province, who are either decision makers or activists in this field, as well as officials of the Presidential Counter Narcotics Headquarters in the said province. Are people. The purpose of this study was to obtain the opinions of 13 experts. In the present study, Delphi and scenario-based methods were used among the future research methods and according to the nature of the research. They were first identified using the Delphi-uncertainty approach that the drug police will face in the future. Then, two key uncertainties are identified and expressed on the basis of binary scenario scenarios.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Author(s): 

BABAKI RAD AZAM

Issue Info: 
  • Year: 

    2021
  • Volume: 

    31
  • Issue: 

    124
  • Pages: 

    90-109
Measures: 
  • Citations: 

    0
  • Views: 

    527
  • Downloads: 

    0
Abstract: 

In the present study, we have used the Peter Schwartz scenariobulding method to identify digital banking service scenarios. This is done with the help of methods of Thematic Analysis, Analytical matrix of network effects, and uncertainty and narrative. And the scenario method is used as a workflow connection loop for all of these methods. Identification of “, driving forces" and "key factors" was performed using qualitative method, thematic network analysis, and with the help of QSR NVIVO 10 software. As a result of the macro and micro environment scans at the three levels of 'community context', 'business environment' and 'organizational environment', a total of 86 variables (driving forces and key factors) have been identified related to the future of digital banking services. Of the 86 variables obtained in the previous step, 50 variables were designated as the input of the effects network and uncertainties. The Impact network and Uncertainty, which is an analytical matrix, enables the positioning of identified elements in terms of the degree of uncertainty and significance (potential impacts) that are identified as critical uncertainties as a result of 'digital service quality' and 'digital lifestyle'. They affect the future space, and based on these two critical uncertainties, four scenarios have been narrated: technological governance,technological fascination,technological tragedy and technological backwardness, with emphasis on the structure of each scenario.

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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