In vestigating and Impact of the Supply Chain Effective Parameters on the Digitalization and Success of Businesses in Terms of Innovation

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Karami Maziar

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Journal Paper

Paper Information

Journal: JOURNAL OF SCIENCE AND ENGINEERING ELITES Year:621 | Volume: | Issue: Page(s): 18-29

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Information Journal Paper

Title

In vestigating and Impact of the Supply Chain Effective Parameters on the Digitalization and Success of Businesses in Terms of Innovation

Author(s)

Karami Maziar | Issue Writer Certificate

Keywords

digitalizationQ4

supply chainQ4

digital cultureQ4

big dataQ4

innovationQ4

Operational performanceQ4

Abstract

The process of digitalization, also known as Industry 4. 0, is affecting industries worldwide. It involves integrating manufacturing processes both vertically and horizontally. Digital platforms (DPs) are an example of digital technology that enables information integration, supports decision-making, and provides interoperability between various software and technologies while also enhancing visibility. This study suggests that the influence of digital platforms on organizations is tied to their digital culture. The data was gathered from 194 manufacturing companies, and structural equation modeling was utilized to test the hypotheses. Furthermore, it was discovered that big data Analytics (BDA) can enhance supply chain performance, but its lack of transparency can have various negative impacts. The research investigated the managerial aspects of BDA and focused on organizational capabilities, rather than technical or engineering ones. The objective was to determine how BDA capabilities can strengthen supply chain resilience and innovation, thus improving supply chain performance. The findings indicate that digital platforms have a positive and significant impact on supply chain capability. In addition, supply chain capability plays a key role in connecting digital platforms with Operational performance. Furthermore, this study emphasizes the importance of digital culture as a contextual factor that helps explain the varying effects of digital platforms on firm performance. The study also found that BDA capabilities enhance supply chain performance by promoting resilience and innovation within the supply chain.

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