LEARNING FROM CUSTOMER DEFECTIONS

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REICHHELD F.F.

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Journal Paper

Paper Information

Journal: HARVARD BUSINESS REVIEW Year:1996 | Volume:74 | Issue:2 Page(s): 56-69

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Information Journal Paper

Title

LEARNING FROM CUSTOMER DEFECTIONS

Author(s)

REICHHELD F.F. | Issue Writer Certificate

Keywords

Not Registered.

Abstract

Cites

A COMPARISON OF THE CUSTOMER RELATIONSHIP MANAGEMENT STRATEGIES OF NIGERIAN BANKS AND INSURANCE COMPANIES

References

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Cite

APA: Copy

REICHHELD, F.F.. (1996). LEARNING FROM CUSTOMER DEFECTIONS. HARVARD BUSINESS REVIEW, 74(2), 56-69. SID. https://sid.ir/paper/588145/en

Vancouver: Copy

REICHHELD F.F.. LEARNING FROM CUSTOMER DEFECTIONS. HARVARD BUSINESS REVIEW[Internet]. 1996;74(2):56-69. Available from: https://sid.ir/paper/588145/en

IEEE: Copy

F.F. REICHHELD, “LEARNING FROM CUSTOMER DEFECTIONS,” HARVARD BUSINESS REVIEW, vol. 74, no. 2, pp. 56–69, 1996, [Online]. Available: https://sid.ir/paper/588145/en

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