THE AUGMENTED SERVICE OFFERING: ACONCEPTUALIZATION AND STUDY OF ITS IMPACT ON NEWSERVICE SUCCESS

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STOREY C.; EASINGWOOD C.J.

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Journal Paper

Paper Information

Journal: JOURNAL OF PRODUCT INNOVATION MANAGEMENT Year:1998 | Volume:13 | Issue:1 Page(s): 35-52

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Information Journal Paper

Title

THE AUGMENTED SERVICE OFFERING: ACONCEPTUALIZATION AND STUDY OF ITS IMPACT ON NEWSERVICE SUCCESS

Author(s)

STOREY C. | EASINGWOOD C.J. | Issue Writer Certificate

Keywords

Not Registered.

Abstract

Cites

IMPACT STUDY OF TRADE NAME DEVELOPMENT ON SERVICE COMPANIES MENTAL POSITION: CASE STUDY, PASARGAD BANKS AND ITS PASARGAD TRADE NAME SUBSIDIARIES SERVICE COMPANIES IN TEHRAN

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APA: Copy

STOREY, C., & EASINGWOOD, C.J.. (1998). THE AUGMENTED SERVICE OFFERING: ACONCEPTUALIZATION AND STUDY OF ITS IMPACT ON NEWSERVICE SUCCESS. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 13(1), 35-52. SID. https://sid.ir/paper/598205/en

Vancouver: Copy

STOREY C., EASINGWOOD C.J.. THE AUGMENTED SERVICE OFFERING: ACONCEPTUALIZATION AND STUDY OF ITS IMPACT ON NEWSERVICE SUCCESS. JOURNAL OF PRODUCT INNOVATION MANAGEMENT[Internet]. 1998;13(1):35-52. Available from: https://sid.ir/paper/598205/en

IEEE: Copy

C. STOREY, and C.J. EASINGWOOD, “THE AUGMENTED SERVICE OFFERING: ACONCEPTUALIZATION AND STUDY OF ITS IMPACT ON NEWSERVICE SUCCESS,” JOURNAL OF PRODUCT INNOVATION MANAGEMENT, vol. 13, no. 1, pp. 35–52, 1998, [Online]. Available: https://sid.ir/paper/598205/en

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