Information Journal Paper
APA:
CopyKYUNGHEE, N.W., HALLYM, S.Y., & MARSHALL, R.. (2007). WHY NOT BUY THE LEADING BRAND? A PRELIMINARY INVESTIGATION OF THE DYNAMICS OF BRAND CHOICE. ADVANCES IN CONSUMER RESEARCH, 34(-), 628-629. SID. https://sid.ir/paper/598631/en
Vancouver:
CopyKYUNGHEE N.W., HALLYM S.Y., MARSHALL R.. WHY NOT BUY THE LEADING BRAND? A PRELIMINARY INVESTIGATION OF THE DYNAMICS OF BRAND CHOICE. ADVANCES IN CONSUMER RESEARCH[Internet]. 2007;34(-):628-629. Available from: https://sid.ir/paper/598631/en
IEEE:
CopyN.W. KYUNGHEE, S.Y. HALLYM, and R. MARSHALL, “WHY NOT BUY THE LEADING BRAND? A PRELIMINARY INVESTIGATION OF THE DYNAMICS OF BRAND CHOICE,” ADVANCES IN CONSUMER RESEARCH, vol. 34, no. -, pp. 628–629, 2007, [Online]. Available: https://sid.ir/paper/598631/en