Information Journal Paper
APA:
CopyTAYLOR, S.A.. (2004). THE IMPORTANCE OF BRAND EQUITY TO CUSTOMER LOYALTY. JOURNAL OF PRODUCT AND BRAND MANAGEMENT, 13(4), 217-227. SID. https://sid.ir/paper/601538/en
Vancouver:
CopyTAYLOR S.A.. THE IMPORTANCE OF BRAND EQUITY TO CUSTOMER LOYALTY. JOURNAL OF PRODUCT AND BRAND MANAGEMENT[Internet]. 2004;13(4):217-227. Available from: https://sid.ir/paper/601538/en
IEEE:
CopyS.A. TAYLOR, “THE IMPORTANCE OF BRAND EQUITY TO CUSTOMER LOYALTY,” JOURNAL OF PRODUCT AND BRAND MANAGEMENT, vol. 13, no. 4, pp. 217–227, 2004, [Online]. Available: https://sid.ir/paper/601538/en