Information Journal Paper
APA:
CopyDE CHERNATONY, L.. (2009). TOWARDS THE HOLY GRAIL OF DEFINING BRAND. MARKETING THEORY, 9(1), 101-105. SID. https://sid.ir/paper/601953/en
Vancouver:
CopyDE CHERNATONY L.. TOWARDS THE HOLY GRAIL OF DEFINING BRAND. MARKETING THEORY[Internet]. 2009;9(1):101-105. Available from: https://sid.ir/paper/601953/en
IEEE:
CopyL. DE CHERNATONY, “TOWARDS THE HOLY GRAIL OF DEFINING BRAND,” MARKETING THEORY, vol. 9, no. 1, pp. 101–105, 2009, [Online]. Available: https://sid.ir/paper/601953/en