Information Journal Paper
APA:
CopyWHITELAK, J., & PIMBLETT, C.. (1997). THE STANDARDISATION DEBATE IN INTERNATIONAL MARKETING. JOURNAL OF GLOBAL MARKETING, 10(3), 45-66. SID. https://sid.ir/paper/603130/en
Vancouver:
CopyWHITELAK J., PIMBLETT C.. THE STANDARDISATION DEBATE IN INTERNATIONAL MARKETING. JOURNAL OF GLOBAL MARKETING[Internet]. 1997;10(3):45-66. Available from: https://sid.ir/paper/603130/en
IEEE:
CopyJ. WHITELAK, and C. PIMBLETT, “THE STANDARDISATION DEBATE IN INTERNATIONAL MARKETING,” JOURNAL OF GLOBAL MARKETING, vol. 10, no. 3, pp. 45–66, 1997, [Online]. Available: https://sid.ir/paper/603130/en