Information Journal Paper
APA:
CopyZARANTONELLO, L., & SCHMITT, B.H.. (0). USING THE BRAND EXPERIENCE SCALE TO PROFILE AND PREDICT CONSUMER BEHAVIOR. VIRTUAL, 1(1), 32-40. SID. https://sid.ir/paper/635124/en
Vancouver:
CopyZARANTONELLO L., SCHMITT B.H.. USING THE BRAND EXPERIENCE SCALE TO PROFILE AND PREDICT CONSUMER BEHAVIOR. VIRTUAL[Internet]. 0;1(1):32-40. Available from: https://sid.ir/paper/635124/en
IEEE:
CopyL. ZARANTONELLO, and B.H. SCHMITT, “USING THE BRAND EXPERIENCE SCALE TO PROFILE AND PREDICT CONSUMER BEHAVIOR,” VIRTUAL, vol. 1, no. 1, pp. 32–40, 0, [Online]. Available: https://sid.ir/paper/635124/en