RECEIVING WORD-OF-MOUTH FROM THE SERVICE CUSTOMER: AN EMOTION-BASED EFFECTIVENESS ASSESSMENT

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SODERLUND M.; ROSENGREN S.

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Journal Paper

Paper Information

Journal: JOURNAL OF RETAILING AND CONSUMER SERVICES Year:2007 | Volume:14 | Issue:2 Page(s): 123-136

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Information Journal Paper

Title

RECEIVING WORD-OF-MOUTH FROM THE SERVICE CUSTOMER: AN EMOTION-BASED EFFECTIVENESS ASSESSMENT

Author(s)

SODERLUND M. | ROSENGREN S. | Issue Writer Certificate

Keywords

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Abstract

Cites

THE SURVEY OF PERCEIVED INFLUENCE FROM COMMUNICATOR WORD OF MOUTH (VERBAL COMMUNICATION) ON SELECTION PRODUCTIONS BRAND OF COMMUNICATIONAL TECHNOLOGY (CASE STUDY: MOBILE)

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APA: Copy

SODERLUND, M., & ROSENGREN, S.. (2007). RECEIVING WORD-OF-MOUTH FROM THE SERVICE CUSTOMER: AN EMOTION-BASED EFFECTIVENESS ASSESSMENT. JOURNAL OF RETAILING AND CONSUMER SERVICES, 14(2), 123-136. SID. https://sid.ir/paper/641146/en

Vancouver: Copy

SODERLUND M., ROSENGREN S.. RECEIVING WORD-OF-MOUTH FROM THE SERVICE CUSTOMER: AN EMOTION-BASED EFFECTIVENESS ASSESSMENT. JOURNAL OF RETAILING AND CONSUMER SERVICES[Internet]. 2007;14(2):123-136. Available from: https://sid.ir/paper/641146/en

IEEE: Copy

M. SODERLUND, and S. ROSENGREN, “RECEIVING WORD-OF-MOUTH FROM THE SERVICE CUSTOMER: AN EMOTION-BASED EFFECTIVENESS ASSESSMENT,” JOURNAL OF RETAILING AND CONSUMER SERVICES, vol. 14, no. 2, pp. 123–136, 2007, [Online]. Available: https://sid.ir/paper/641146/en

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