Information Journal Paper
APA:
CopyGILL, T., & LEI, J.. (2009). CONVERGENCE IN THE HIGH-TECHNOLOGY CONSUMER MARKETS: NOT ALL BRANDS GAIN EQUALLY FROM ADDING NEW FUNCTIONALITIES TO PRODUCTS. MARKETING LETTERS, 20(1), 91-103. SID. https://sid.ir/paper/645755/en
Vancouver:
CopyGILL T., LEI J.. CONVERGENCE IN THE HIGH-TECHNOLOGY CONSUMER MARKETS: NOT ALL BRANDS GAIN EQUALLY FROM ADDING NEW FUNCTIONALITIES TO PRODUCTS. MARKETING LETTERS[Internet]. 2009;20(1):91-103. Available from: https://sid.ir/paper/645755/en
IEEE:
CopyT. GILL, and J. LEI, “CONVERGENCE IN THE HIGH-TECHNOLOGY CONSUMER MARKETS: NOT ALL BRANDS GAIN EQUALLY FROM ADDING NEW FUNCTIONALITIES TO PRODUCTS,” MARKETING LETTERS, vol. 20, no. 1, pp. 91–103, 2009, [Online]. Available: https://sid.ir/paper/645755/en