THE ROLE OF PACKING AQUATICS ON THE CONSUMING BEHAVIOR OF THE FAMILIES OF TEHRAN CITY

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ADELI A.; SHAABANPOUR B.

مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Paper Information

Journal: Journal of Agricultural Sciences and Natural Resources Year:2007 | Volume:14 | Issue:SUPPLEMENT (SPECIAL ISSUE NATURAL RESURCES) Page(s): 91-99

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Title

THE ROLE OF PACKING AQUATICS ON THE CONSUMING BEHAVIOR OF THE FAMILIES OF TEHRAN CITY

Author(s)

ADELI A. | SHAABANPOUR B. | Issue Writer Certificate

Keywords

FISHQ3

MARKETINGQ3

PACKINGQ3

CONSUMPTION BEHAVIORQ3

TEHRANQ3

Abstract

By emphasizing on the role of the consuming behavior of 316 families by the independent statistical sample in each of the 22 regions from the City of TEHRAN were considered in the spring of 2005. The statistical method was according to the kind of questions and the statistics which was used in the comparative analysis of research for non-parametric statistics: from the test of Friedman K 2 and parametric tests including: the statistic of normal distribution and eventually the Fikeramer coefficient was used. In a way that there was an important relation between the revenue levels for the TEHRANi Families and the consuming tendency of them was not available and some factors suc has quality and freshness, and healthy point of the place of distribution was the most important role in the decision of buying for them and the price of aquatics and reasonable backing of them had equal priorities. About 62.3 % preferred to buy the packed aquatics. The per capita consumption of each person in the city of TEHRAN was estimated 3.46 Kilogram. The consumers of packed aquatics the register of food values and the increase of ability for the time of storage of pack, clearing the time of production, health's code and having valuable mark and information about the use of aquatics and as a result reducing the sea resources and operation of them, towards the raising aquatics and eventually Trout was selected. After the behavior of consumers and the decision of purchase of them some movements for FISHeries was done. The lack of confidence for the freshness and health of aquatics is one of the main reasons for the use of them. So that the tendency of citizens for buying FISHeries from these representatives and it needs the MARKETING and direction of consumers towards the other valuable places for distribution. This research emphasizes the necessity of MARKETING management by using of MARKETING research and the increase of information for the purpose of knowledge to the advantages of PACKING for the purpose of reducing the extra materials and creating the increased value and organizing distribution canals for per capita increase and for creation of informative agencies and the MARKETING researches and more research in this field.

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APA: Copy

ADELI, A., & SHAABANPOUR, B.. (2007). THE ROLE OF PACKING AQUATICS ON THE CONSUMING BEHAVIOR OF THE FAMILIES OF TEHRAN CITY. JOURNAL OF AGRICULTURAL SCIENCES AND NATURAL RESOURCES, 14(SUPPLEMENT (SPECIAL ISSUE NATURAL RESURCES)), 91-99. SID. https://sid.ir/paper/8979/en

Vancouver: Copy

ADELI A., SHAABANPOUR B.. THE ROLE OF PACKING AQUATICS ON THE CONSUMING BEHAVIOR OF THE FAMILIES OF TEHRAN CITY. JOURNAL OF AGRICULTURAL SCIENCES AND NATURAL RESOURCES[Internet]. 2007;14(SUPPLEMENT (SPECIAL ISSUE NATURAL RESURCES)):91-99. Available from: https://sid.ir/paper/8979/en

IEEE: Copy

A. ADELI, and B. SHAABANPOUR, “THE ROLE OF PACKING AQUATICS ON THE CONSUMING BEHAVIOR OF THE FAMILIES OF TEHRAN CITY,” JOURNAL OF AGRICULTURAL SCIENCES AND NATURAL RESOURCES, vol. 14, no. SUPPLEMENT (SPECIAL ISSUE NATURAL RESURCES), pp. 91–99, 2007, [Online]. Available: https://sid.ir/paper/8979/en

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