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CONSUMER SWITCHING COSTS: A TYPOLOGY, ANTECEDENTS, AND CONSEQUENCES
BURNHAM T.A. | FRELS J.K. | MAHAJAN V.
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE
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SERVICE FAILURE AND RECOVERY: THE IMPACT OF RELATIONSHIP FACTORS ON CUSTOMER SATISFACTION
HESS JUNIOR R.L. | GANESAN S. | KLEIN N.M.
View 122