Information Journal Paper
APA:
CopyBURNHAM, T.A., FRELS, J.K., & MAHAJAN, V.. (2003). CONSUMER SWITCHING COSTS: A TYPOLOGY, ANTECEDENTS, AND CONSEQUENCES. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 31(2), 109-126. SID. https://sid.ir/paper/612999/en
Vancouver:
CopyBURNHAM T.A., FRELS J.K., MAHAJAN V.. CONSUMER SWITCHING COSTS: A TYPOLOGY, ANTECEDENTS, AND CONSEQUENCES. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE[Internet]. 2003;31(2):109-126. Available from: https://sid.ir/paper/612999/en
IEEE:
CopyT.A. BURNHAM, J.K. FRELS, and V. MAHAJAN, “CONSUMER SWITCHING COSTS: A TYPOLOGY, ANTECEDENTS, AND CONSEQUENCES,” JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, vol. 31, no. 2, pp. 109–126, 2003, [Online]. Available: https://sid.ir/paper/612999/en