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Scientific Information Database

ISSN: 2588-4824

Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Journal Issue Information

JOURNAL OF ADVERTISING RESEARCH
Year:2007 | Volume:47 | Issue:4|Papers Count:3

Archive

Year

Volume(Issue)

Issues

Journal Article

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فارسی Version

Title:

WORD-OF-MOUTH RESEARCH: PRINCIPLES AND APPLICATIONS

Author(s):

ALLSOP D.T. | BASSETT B.R. | HOSKINS J.A.

Journal:

JOURNAL OF ADVERTISING RESEARCH

Issue Info:

Year:
2007
Volume:
47
Issue:
4
Pages:
398-411

Keywords:

Abstract:

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Citation 1 مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Refrence 0

Journal Article

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فارسی Version

Title:

UNLEASHING THE POWER OF WORD-OF-MOUTH: CREATING BRAND ADVOCACY TO DRIVE GROWTH

Author(s):

KELLER E.

Journal:

JOURNAL OF ADVERTISING RESEARCH

Issue Info:

Year:
2007
Volume:
47
Issue:
4
Pages:
448-452

Keywords:

Abstract:

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Download 0 مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Citation 1 مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

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Journal Article

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فارسی Version

Title:

THE INFLUENCE OF E-WOM ON VIRTUAL CONSUMER COMMUNITIES: SOCIAL CAPITAL, CONSUMER LEARNING AND BEHAVIORAL OUTCOMES

Author(s):

HUNG K.H. | LI S.Y.

Journal:

JOURNAL OF ADVERTISING RESEARCH

Issue Info:

Year:
2007
Volume:
47
Issue:
4
Pages:
485-495

Keywords:

Abstract:

Yearly Impact: مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Download 0 مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Citation 1 مرکز اطلاعات علمی Scientific Information Database (SID) - Trusted Source for Research and Academic Resources

Refrence 0

Scientific Information Database

ISSN: 2588-4824

Journal Issue Information

JOURNAL OF ADVERTISING RESEARCH Year:2007 | Volume:47 | Issue:4|Papers Count:3

JOURNAL OF ADVERTISING RESEARCH
Year:2007 | Volume:47 | Issue:4|Papers Count:3