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THE IMPACT OF ADVERTISING ON PATRONS’ EMOTIONAL RESPONSES, PERCEIVED VALUE, AND BEHAVIORAL INTENTIONS IN THE CHAIN RESTAURANT INDUSTRY: THE MODERATING ROLE OF ADVERTISING-INDUCED AROUSAL
HYUN S.S. | KIM W. | LEE J.M.
INTERNATIONAL JOURNAL OF HOSPITALITY MANAGEMENT
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View 103
THE EFFECTS OF NONVERBAL COMMUNICATION OF EMPLOYEES IN THE FAMILY RESTAURANT UPON CUSTOMERS’ EMOTIONAL RESPONSES AND CUSTOMER SATISFACTION
JUNG H.S. | YOON H.H.
View 105
SWITCHING INTENTION MODEL DEVELOPMENT: ROLE OF SERVICE PERFORMANCES, CUSTOMER SATISFACTION, AND SWITCHING BARRIERS IN THE HOTEL INDUSTRY
HAN H. | KIM W. | HYUN S.
View 89
THE RESPECTED MANAGER: THE ORGANISATIONAL SOCIAL CAPITAL DEVELOPER
BRIEN ANTHONY | SMALLMAN CLIVE
View 114