This research using content analysis, studies the “filo centrism in the stories of Iranian family magazines between years91 and”. Secondary objectives of this study included studying relationship between parental concerns about the future of children, parental conflict, instrumental attitude to parents, parents’ ignorance from their needs, parents and children’s different values with filo centrism. In this regard these theoretical basics are used in this study: parental concerns about the future of children from Cooley and Stryker, parental conflict from Veblen and mothers traditional role from James theory, instrumental attitude to parents from Stryker and Veblen, parents’ ignorance from their needs from Veblen, parents and children’s different values from reference groups (Merton theory). This research is conducted in two parts: theoretical and practical. In terms of theory, the data gathered using the library and documents and in practical way using content analyze the data gathered through categorization and taking notes from samples. According to research findings, filo centrism has been promoted in stories of Iranian family magazines explicitly or implicitly. The main reasons of filo centrism in these magazines are parental concerns about the future of children, parental conflict, instrumental attitude to parents, parents’ ignorance from their needs, parents and children’s different values.