DESIGNING AND SELECTING THE OPTIMAL DESIGN IN TERMS OF RISKS IN NEW PRODUCT DEVELOPMENT

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AZAR ADEL; GHEIDAR KHELJANI JAFAR; HASHEMI MAJOUMERD SEYYED MOJTABA

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Journal: Industrial Management Journal Year:2016 | Volume:8 | Issue:1 Page(s): 1-22

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Title

DESIGNING AND SELECTING THE OPTIMAL DESIGN IN TERMS OF RISKS IN NEW PRODUCT DEVELOPMENT

Author(s)

AZAR ADEL | GHEIDAR KHELJANI JAFAR | HASHEMI MAJOUMERD SEYYED MOJTABA | Issue Writer Certificate

Keywords

NEW PRODUCT DEVELOPMENTQ1

RISKQ2

EFFECTIVENESSQ2

MULTI-OBJECTIVE OPTIMIZATIONQ1

NSGA-IIQ2

Abstract

NEW PRODUCT DEVELOPMENT (NPD) is one of the key factors for achieving competitive advantage and maintaining firm growth. Therefore, given the importance of this type of projects, this paper is an endeavor to make these projects more successful by effectively managing their RISKs in the conceptual design phase of NEW PRODUCT DEVELOPMENT. For this purpose, a multi-objective model, with three objective functions, including RISK, overall EFFECTIVENESS of the design and cost, has been developed in this study. Among the innovations and features of this model, one can refer to its considering the mutual effect of RISKs to the outcomes of one another, as well as its taking into consideration the RISKs associated with the continuous design variables in calculating the RISK measure of product design, which will ultimately lead to an increase in the accuracy of RISK measure calculation for each product design.

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APA: Copy

AZAR, ADEL, GHEIDAR KHELJANI, JAFAR, & HASHEMI MAJOUMERD, SEYYED MOJTABA. (2016). DESIGNING AND SELECTING THE OPTIMAL DESIGN IN TERMS OF RISKS IN NEW PRODUCT DEVELOPMENT. JOURNAL OF INDUSTRIAL MANAGEMENT, 8(1 ), 1-22. SID. https://sid.ir/paper/139946/en

Vancouver: Copy

AZAR ADEL, GHEIDAR KHELJANI JAFAR, HASHEMI MAJOUMERD SEYYED MOJTABA. DESIGNING AND SELECTING THE OPTIMAL DESIGN IN TERMS OF RISKS IN NEW PRODUCT DEVELOPMENT. JOURNAL OF INDUSTRIAL MANAGEMENT[Internet]. 2016;8(1 ):1-22. Available from: https://sid.ir/paper/139946/en

IEEE: Copy

ADEL AZAR, JAFAR GHEIDAR KHELJANI, and SEYYED MOJTABA HASHEMI MAJOUMERD, “DESIGNING AND SELECTING THE OPTIMAL DESIGN IN TERMS OF RISKS IN NEW PRODUCT DEVELOPMENT,” JOURNAL OF INDUSTRIAL MANAGEMENT, vol. 8, no. 1 , pp. 1–22, 2016, [Online]. Available: https://sid.ir/paper/139946/en

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