Conceptual Blending; Its Background and Its Strategy

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Dadras parinaz; BAHRAMI KHORSHID SAHAR; GOLFAM ARSALAN; AMERI HAYAT

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Journal: LANGUAGE RELATED RESEARCH (COMPARATIVE LANGUAGE AND LITERATURE RESEARCH) Year:2019 | Volume:10 | Issue:4 (52) Page(s): 1-29

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Title

Conceptual Blending; Its Background and Its Strategy

Author(s)

Dadras parinaz | BAHRAMI KHORSHID SAHAR | GOLFAM ARSALAN | AMERI HAYAT | Issue Writer Certificate

Keywords

Abstract

conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping is one of the semantic approaches that concentrates on appearance and explanation of emergent concept or structure. Fourconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping (at least two input spaces, a generic space and a blending space) have been proposed in this theory and to represent the emergent concepts or structures, we need to explain the relations between these spaces, inner-space and outer-spaceconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping, selective projection, composition, completion and elaboration.conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping andconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping are the inspiring theories for conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping theories. Then, how to understand and infer the blending process to conclude in emergent structure and also theoretical needs to conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping, based on its background, are the motives for the present study. To accomplish this, adequacy of conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping in representing concepts that is activated while conceptualizing is reevaluated through some examples from Persian data (linguistic or even non-linguistic). The examples are taken from a variety of sources namely television advertisements, everyday expressions people use in their interactions, corpus data (Dadegan) and so on to explain the theory as well as possible. These data were analyzed based on four types of conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping networks including simplex network, mirror network, single-scope network and double-scope network. For what is new in this research, we can say that not so many studies have been done in Persian using this theory and so rarely they have analyzed the data by illustrating them through the networks. As a matter of fact, if some studies have been taken place, they usually just sufficed to explain them. In addition, the outcome of the research on Persian provides the Persian data to be used in natural language processing specially in semantic scope. The results evince that using dynamic conceptualization inconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping, rejecting one-way and singleconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping, applying selective projections, no being necessary to exist a counterpart for every element inconceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping and not considering mental functions separate are all features that strengthen the adequacy of explanations of conceptual blending| conceptual metaphor| mental spaces| cognitive semantics| mapping.

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APA: Copy

Dadras, parinaz, BAHRAMI KHORSHID, SAHAR, GOLFAM, ARSALAN, & AMERI, HAYAT. (2019). Conceptual Blending; Its Background and Its Strategy. LANGUAGE RELATED RESEARCH (COMPARATIVE LANGUAGE AND LITERATURE RESEARCH), 10(4 (52) ), 1-29. SID. https://sid.ir/paper/166240/en

Vancouver: Copy

Dadras parinaz, BAHRAMI KHORSHID SAHAR, GOLFAM ARSALAN, AMERI HAYAT. Conceptual Blending; Its Background and Its Strategy. LANGUAGE RELATED RESEARCH (COMPARATIVE LANGUAGE AND LITERATURE RESEARCH)[Internet]. 2019;10(4 (52) ):1-29. Available from: https://sid.ir/paper/166240/en

IEEE: Copy

parinaz Dadras, SAHAR BAHRAMI KHORSHID, ARSALAN GOLFAM, and HAYAT AMERI, “Conceptual Blending; Its Background and Its Strategy,” LANGUAGE RELATED RESEARCH (COMPARATIVE LANGUAGE AND LITERATURE RESEARCH), vol. 10, no. 4 (52) , pp. 1–29, 2019, [Online]. Available: https://sid.ir/paper/166240/en

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