REVIEW AND ANALYSIS OF MARKETING PROBLEMS AND MARGIN MARKETING ALBORZ MUSHROOM PRODUCT

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RAJAEI YADOLLAH; PAJUHANDE ELAHE; KETABIAN SHAGHYEGH

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Journal: IRANIAN JOURNAL OF APPLIED ECONOMICS Year:2015 | Volume:5 | Issue:- Page(s): 23-32

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Title

REVIEW AND ANALYSIS OF MARKETING PROBLEMS AND MARGIN MARKETING ALBORZ MUSHROOM PRODUCT

Author(s)

RAJAEI YADOLLAH | PAJUHANDE ELAHE | KETABIAN SHAGHYEGH | Issue Writer Certificate

Keywords

MARKETINGQ2

MARKETING MARGINSQ2

REVENUE PRODUCINGQ2

MUSHROOMQ2

MARKETING EXPENSESQ2

Abstract

This study explores the MARKETING problems and margin MARKETING MUSHROOM Alborz product. The aim of this study is to MARKETING improve. The issues of product MARKETING fungi are important in this area. In this study the activity of 30 producers, 30 carriers and 35 sellers (wholesalers, retailers, Broker, plaza) With simple random sampling method was assessed by questionnaire. After obtaining the required information Use Pearson correlation and multiple regression Correlations between variables were tested. The results of this study showed, There is a significant relationship, Between producer income and Variables producer price, MARKETING costs, and the amount of waste. And The fungus product MARKETING margin is considerable digit. MARKETING margins in both the wholesale and retail Respectively, 5000, 8400 rials and margin entire market is 13,400 riyals. Also Cost of product MARKETING fungi studied area, in the year 2013, Is a 21/60 percent.

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APA: Copy

RAJAEI, YADOLLAH, PAJUHANDE, ELAHE, & KETABIAN, SHAGHYEGH. (2015). REVIEW AND ANALYSIS OF MARKETING PROBLEMS AND MARGIN MARKETING ALBORZ MUSHROOM PRODUCT. IRANIAN JOURNAL OF APPLIED ECONOMICS, 5(-), 23-32. SID. https://sid.ir/paper/202055/en

Vancouver: Copy

RAJAEI YADOLLAH, PAJUHANDE ELAHE, KETABIAN SHAGHYEGH. REVIEW AND ANALYSIS OF MARKETING PROBLEMS AND MARGIN MARKETING ALBORZ MUSHROOM PRODUCT. IRANIAN JOURNAL OF APPLIED ECONOMICS[Internet]. 2015;5(-):23-32. Available from: https://sid.ir/paper/202055/en

IEEE: Copy

YADOLLAH RAJAEI, ELAHE PAJUHANDE, and SHAGHYEGH KETABIAN, “REVIEW AND ANALYSIS OF MARKETING PROBLEMS AND MARGIN MARKETING ALBORZ MUSHROOM PRODUCT,” IRANIAN JOURNAL OF APPLIED ECONOMICS, vol. 5, no. -, pp. 23–32, 2015, [Online]. Available: https://sid.ir/paper/202055/en

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