IDENTIFYING AND PRIORITIZING EFFECTIVE CHARACTERISTICS ON PERFORMANCE OF INCOMING TOUR GUIDES FROM THE PERSPECTIVE OF FOREIGN TOURISTS CASE STUDY: INCOMING CULTURAL TOUR GUIDES IN TEHRAN

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KAROBI MEHDI; AMIRI ZEINAB; MAHMOUDZADEH SEYYED MOJTABA

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Journal: Tourism Management Studies Year:2018 | Volume:13 | Issue:41 Page(s): 41-55

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Title

IDENTIFYING AND PRIORITIZING EFFECTIVE CHARACTERISTICS ON PERFORMANCE OF INCOMING TOUR GUIDES FROM THE PERSPECTIVE OF FOREIGN TOURISTS CASE STUDY: INCOMING CULTURAL TOUR GUIDES IN TEHRAN

Author(s)

KAROBI MEHDI | AMIRI ZEINAB | MAHMOUDZADEH SEYYED MOJTABA | Issue Writer Certificate

Keywords

INCOMING TOUR GUIDE’S PERFORMANCEQ1

BEHAVIORAL CHARACTERISTICSQ2

PROFESSIONAL CHARACTERISTICSQ1

FOREIGN TOURISTSQ1

TEHRAN CITYQ1

Abstract

Incoming tour guides’ performance as cultural representatives and line workers is very important in cross-cultural interactions. The purpose of this research is to identify and Prioritize effective characteristics on performance of incoming tour guides from the perspective of FOREIGN TOURISTS. This is an applied research and in terms of the data collection method, it is descriptive-survey. The statistical population of this study included all FOREIGN TOURISTS on guided tours in the period of April to July 2015 in Tehran. A sample of 385 people was obtained using Cochran's formula. Of these, 328 tourists responded to the questionnaire. For data analysis, Friedman test, confirmatory factor analysis, SPSS, and LISREL software have been used. The results show from the FOREIGN TOURISTS’ perspective, priorities of professional and specialized characteristics is higher than individual characteristics and behaviors on the performance of incoming tour guides.

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APA: Copy

KAROBI, MEHDI, AMIRI, ZEINAB, & MAHMOUDZADEH, SEYYED MOJTABA. (2018). IDENTIFYING AND PRIORITIZING EFFECTIVE CHARACTERISTICS ON PERFORMANCE OF INCOMING TOUR GUIDES FROM THE PERSPECTIVE OF FOREIGN TOURISTS CASE STUDY: INCOMING CULTURAL TOUR GUIDES IN TEHRAN. TOURISM MANAGEMENT STUDIES (TOURISM STUDIES), 13(41 ), 41-55. SID. https://sid.ir/paper/202652/en

Vancouver: Copy

KAROBI MEHDI, AMIRI ZEINAB, MAHMOUDZADEH SEYYED MOJTABA. IDENTIFYING AND PRIORITIZING EFFECTIVE CHARACTERISTICS ON PERFORMANCE OF INCOMING TOUR GUIDES FROM THE PERSPECTIVE OF FOREIGN TOURISTS CASE STUDY: INCOMING CULTURAL TOUR GUIDES IN TEHRAN. TOURISM MANAGEMENT STUDIES (TOURISM STUDIES)[Internet]. 2018;13(41 ):41-55. Available from: https://sid.ir/paper/202652/en

IEEE: Copy

MEHDI KAROBI, ZEINAB AMIRI, and SEYYED MOJTABA MAHMOUDZADEH, “IDENTIFYING AND PRIORITIZING EFFECTIVE CHARACTERISTICS ON PERFORMANCE OF INCOMING TOUR GUIDES FROM THE PERSPECTIVE OF FOREIGN TOURISTS CASE STUDY: INCOMING CULTURAL TOUR GUIDES IN TEHRAN,” TOURISM MANAGEMENT STUDIES (TOURISM STUDIES), vol. 13, no. 41 , pp. 41–55, 2018, [Online]. Available: https://sid.ir/paper/202652/en

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