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Information Journal Paper

Title

CONSUMER RESPONSE TO PRICE DISCRIMINATION

Pages

  45-54

Abstract

 Research a consumer response to PRICE DISCRIMINATION Check the base effects of discrimination and inequality on the consumers' reaction. This experimental study was designed to investigate. In this study, both state variable inequalities Discrimination on the basis of four levels have been manipulated variable. The study was conducted on restaurants.342 students were selected for study. Finally, the hypotheses examined and the results were the results showed that consumers generally excluded from price advantages are less likely to use this type of pricing in some cases the cause discontent.

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  • Cite

    APA: Copy

    HEYDAR ZADEH, KAMBIZ, & HOSSENI, SEYED ALI. (2017). CONSUMER RESPONSE TO PRICE DISCRIMINATION. JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT, -(27), 45-54. SID. https://sid.ir/paper/205835/en

    Vancouver: Copy

    HEYDAR ZADEH KAMBIZ, HOSSENI SEYED ALI. CONSUMER RESPONSE TO PRICE DISCRIMINATION. JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT[Internet]. 2017;-(27):45-54. Available from: https://sid.ir/paper/205835/en

    IEEE: Copy

    KAMBIZ HEYDAR ZADEH, and SEYED ALI HOSSENI, “CONSUMER RESPONSE TO PRICE DISCRIMINATION,” JOURNAL OF DEVELOPMENT & EVOLUTION MANAGEMENT, vol. -, no. 27, pp. 45–54, 2017, [Online]. Available: https://sid.ir/paper/205835/en

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