WRITTEN MEDIA LITERATE AUDIENCE IN THE TEHRAN CITY

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ABBASI GHADI MOJTABA; MIRALI SAYEDKHOUNDY ZEYNAB

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Journal: Culture-Communication Studies Year:2013 | Volume:13 | Issue:20 (52) Page(s): 117-141

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Information Journal Paper

Title

WRITTEN MEDIA LITERATE AUDIENCE IN THE TEHRAN CITY

Author(s)

ABBASI GHADI MOJTABA | MIRALI SAYEDKHOUNDY ZEYNAB | Issue Writer Certificate

Keywords

WRITTEN MEDIA LITERACYQ2

USE RATE OF MEDIAQ2

USE TIME OF MEDIAQ2

USE TYPE OF MEDIAQ2

MOTIVATED AND TARGET AUDIENCEQ2

REAL MEDIA CONTENTQ2

SOCIAL – ECONOMIC BASE AND EDUCATIONQ2

Abstract

This paper seeks to Describes and Explains the Written Media Literate Audience in the Tehran city. From this perspective, has been used to describe the theory James potter and used to explain the theory use and happiness and the theory implantation. Using methods and techniques was study survey and questionnaire on 600 yang people audience between 21-29 age in the Tehran city that through a multi – stage cluster sampling was selected, the data research were collected. For calculating validity was used indices of content validity and including the reliability of the Cronbach's alpha coefficient also. Research findings show that variable's USE RATE OF MEDIA, USE TIME OF MEDIA, USE TYPE OF MEDIA, MOTIVATED AND TARGET AUDIENCE, REAL MEDIA CONTENT, SOCIAL – ECONOMIC BASE AND EDUCATION have a significant relationship with Written Media Literate.

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APA: Copy

ABBASI GHADI, MOJTABA, & MIRALI SAYEDKHOUNDY, ZEYNAB. (2013). WRITTEN MEDIA LITERATE AUDIENCE IN THE TEHRAN CITY. JOURNAL OF CULTURE-COMMUNICATION STUDIES, 13(20 (52)), 117-141. SID. https://sid.ir/paper/213456/en

Vancouver: Copy

ABBASI GHADI MOJTABA, MIRALI SAYEDKHOUNDY ZEYNAB. WRITTEN MEDIA LITERATE AUDIENCE IN THE TEHRAN CITY. JOURNAL OF CULTURE-COMMUNICATION STUDIES[Internet]. 2013;13(20 (52)):117-141. Available from: https://sid.ir/paper/213456/en

IEEE: Copy

MOJTABA ABBASI GHADI, and ZEYNAB MIRALI SAYEDKHOUNDY, “WRITTEN MEDIA LITERATE AUDIENCE IN THE TEHRAN CITY,” JOURNAL OF CULTURE-COMMUNICATION STUDIES, vol. 13, no. 20 (52), pp. 117–141, 2013, [Online]. Available: https://sid.ir/paper/213456/en

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