DEMONSTRATION OF TECHNOLOGY MANAGEMENT FUNCTIONS IN NEW PRODUCT DEVELOPMENT; ACCORDING TO FUZZY AHP METHOD

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JAFARI KHANSHIR SAEED; RADFAR REZA; HOSNAVI REZA

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Journal: INNOVATION MANAGEMENT JOURNAL Year:2012 | Volume:1 | Issue:1 Page(s): 41-60

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Title

DEMONSTRATION OF TECHNOLOGY MANAGEMENT FUNCTIONS IN NEW PRODUCT DEVELOPMENT; ACCORDING TO FUZZY AHP METHOD

Author(s)

JAFARI KHANSHIR SAEED | RADFAR REZA | HOSNAVI REZA | Issue Writer Certificate

Keywords

TECHNOLOGY MANAGEMENT FUNCTIONSQ2

NEW PRODUCT DEVELOPMENT (NPD)Q2

CRITICAL SUCCESS FACTORS (CSF)Q2

Abstract

New product development (NPD) as a modern approach was applied to respond the environmental changes in firms according to the critical success factors (CSF), and toward achieving competitive advantages. The alignment between technology change management-with concentration in technology acquisition planning and filling the technologic gap-and new product development process is a serious necessity. The purpose of this research is to prioritize TECHNOLOGY MANAGEMENT FUNCTIONS in NPD process by considering CSFs as criteria and concentration on a knowledge based organization.The current paper is kind of descriptive and survey research which used Fuzzy AHP method. Based on experts’ standpoints, 5 TECHNOLOGY MANAGEMENT FUNCTIONS were recognized and also 3 groups of key success factors were used to prioritize these functions.According to the research results, identifying and selecting the technology in feasibility stage, the technology acquisition function in technology development stage, and the use function in product development stage were most priorities. Accordingly, a design theme for an efficient technology management system in NPD was achieved. Reliability of the research was confirmed through Cronbach’s Alpha and its validity was gained based on technology management and NPD experts’ views.

Cites

THE PREDICTION OF THE SUCCESS OF NEW PRODUCT DEVELOPMENT USING THE COMBINATION OF FACTOR ANALYSIS AND ARTIFICIAL NEURAL NETWORK

References

CREATING THE COMPETITIVE ADVANTAGE THROUGH CRITICAL SUCCESS FACTORS APPROACH, CASE STUDY: TILE INDUSTRY

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APA: Copy

JAFARI KHANSHIR, SAEED, RADFAR, REZA, & HOSNAVI, REZA. (2012). DEMONSTRATION OF TECHNOLOGY MANAGEMENT FUNCTIONS IN NEW PRODUCT DEVELOPMENT; ACCORDING TO FUZZY AHP METHOD. INNOVATION MANAGEMENT JOURNAL, 1(1), 41-60. SID. https://sid.ir/paper/241499/en

Vancouver: Copy

JAFARI KHANSHIR SAEED, RADFAR REZA, HOSNAVI REZA. DEMONSTRATION OF TECHNOLOGY MANAGEMENT FUNCTIONS IN NEW PRODUCT DEVELOPMENT; ACCORDING TO FUZZY AHP METHOD. INNOVATION MANAGEMENT JOURNAL[Internet]. 2012;1(1):41-60. Available from: https://sid.ir/paper/241499/en

IEEE: Copy

SAEED JAFARI KHANSHIR, REZA RADFAR, and REZA HOSNAVI, “DEMONSTRATION OF TECHNOLOGY MANAGEMENT FUNCTIONS IN NEW PRODUCT DEVELOPMENT; ACCORDING TO FUZZY AHP METHOD,” INNOVATION MANAGEMENT JOURNAL, vol. 1, no. 1, pp. 41–60, 2012, [Online]. Available: https://sid.ir/paper/241499/en

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